Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Chandos Communications names Teresa Wincrantz partner
Chandos Communications, the Havas backed financial PR agency, has promoted Teresa Wincrantz to Partner. Wincrantz co-founded the firm with Louise Tingström, Chandos’ [...]
CIPR names Koray Camgoz PR manager
The Chartered Institute of Public Relations has promoted Koray Camgoz to PR manager, as Andrew Ross departs to become media relations manager at the Association of the British [...]
Walbrook PR wins two life sciences accounts
Walbrook PR, a financial PR and investor relations firm specialising in small cap and AIM listed companies, has been appointed as financial PR advisor on two separate [...]
uSwitch briefs Brands2Life
Brands2Life has been handed an energy PR brief by online price comparison and switching website uSwitch, with a remit to enhance the brand’s position as a “consumer champion”. [...]
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VTB Bank appoints Hudson Sandler
Financial and corporate PR firm Hudson Sandler has been appointed by VTB Bank, Russia’s second largest bank, to support its international communications. The agency will [...]
Trio join Buchanan to strengthen strategic comms offer
Buchanan, the WPP-owned financial and business comms consultancy, has hired three new team members to strengthen its strategic communications offer. Hannah Brandstaetter and [...]
minicabit hires Threepipe
minicabit, an online minicab comparison and booking site, has appointed Threepipe to run its global paid search campaigns, with a brief to drive UK bookings. minicabit works [...]
Web-building platform Weebly hands UK brief to W
Weebly, a Silicon Valley-based web-building platform forecast to hit a $1bn valuation in 2016, has appointed W as its UK comms agency, as it looks to enhance its presence in [...]
Hope&Glory wins Center Parcs brief
Family short break provider Center Parcs has brought in Hope&Glory as its retained consumer brand agency, with a brief to promote the brand as a “champion” of family time. [...]
Bottle promotes Nina Sawetz
Bottle has promoted Nina Sawetz to head of editorial for the agency’s consumer division. Sawetz joined Bottle in 2010 from Blue Zebra PR. She began her career with internships [...]
Yellow Jersey wins Videojug brief
Yellow Jersey PR has been retained by Videojug, the digital publisher of consumer and corporate videos. The independent business comms agency will develop and implement B2B [...]
Synergy launches Beko’s new FC Barcelona campaign
Home appliance brand Beko has hired sports and entertainment marketing specialist Synergy to handle the global launch of its sponsorship of FC Barcelona, following a [...]
Future of the Press – Vikki Cook of Cookie Media on events
In the second part of our series looking at the future of the press with board members of the London Press Club (LPC), Gorkana‘s Ronan George talks to LPC director Vikki [...]
Instinctif Partners expands US presence
Instinctif Partners, an international business comms consultancy, has expanded its presence in the US with three senior hires in its New York and San Francisco offices. In San [...]
Gorkana meets…Jean Comte and the Société Générale de Presse (SGP)
Tell us a bit about your role of EU Correspondent for the Société Générale de Presse (SGP). My job is mainly to follow the progress of legislative issues between the European [...]
Thomas Pink briefs Pitch on Lions rugby partnership
British shirt maker Thomas Pink has appointed sports marketing agency Pitch to launch its partnership with the British & Irish Lions 2017 Tour, following a competitive [...]
Jago wins all-Ireland PR brief for VisitScotland
Jago Communications has had its Northern Ireland-based consumer PR brief with VisitScotland extended to include the Republic of Ireland, following a competitive pitch. Jago, [...]
Lloyds Banking Group appoints Grayling
Grayling has been appointed by Lloyds Banking Group to support its public affairs engagement across the UK. The agency will focus to support Lloyds in the delivery of its [...]
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