Tangerine appoints B2B deputy MD
Susan Milne-Bennett, a former MD of Ogilvy PR and Hill+Knowlton in New Zealand, has joined Tangerine in the UK as deputy MD of its B2B team, with a brief to support ambitious [...]
Opinion: PR can address lack of insight in B2B
Richard Fogg, CEO at CCgroup, talks about the lack of insight in B2B PR when compared with its consumer counterpart. PR is a ‘science’, he says, and can provide [...]
Rocket Software hands B2B PR brief to Fourth Day
Rocket Software has appointed Fourth Day PR as its UK PR agency, following a competitive review. Rocket Software helps companies run critical infrastructure and business [...]
60 Seconds with Jon Lonsdale, Octopus Group
Jon Lonsdale, CEO at tech and B2B marketing agency Octopus Group, talks about its transition from PR specialist to integrated agency, and shares his tips for team building.  [...]
Pagefield appointed by data consultancy Ctrl-Shift
Ctrl-Shift has selected Pagefield to handle the promotion of its Personal Information Economy 2016 conference, an annual event which will take place next week (29 September). [...]
Aspectus appoints Michael House as account director
Aspectus, the B2B agency specialising in financial services, technology, energy and engineering, has appointed Michael House as an account director on its technology team. [...]
Gorkana meets… Music Week
Gorkana’s Louise Pantani catches up with Daniel Gumble, news editor of Music Week, as he talks about his love of music, the magazine’s readership and a typical [...]
Rumpus appointed by paper manufacturer Northwood & WEPA
Manchester PR agency Rumpus has been appointed by household paper manufacturer Northwood & WEPA to drive trade awareness nationally. The brief focuses on the definition of [...]
Instinctif hires strategic creative director
Instinctif Partners has hired Ian Allison to head up the International Engagement design team as strategic creative director. Allison, who joins from Bell Integrated [...]
Eulogy to promote Education in Ireland
Enterprise Ireland (EI), the Irish government body charged with the international growth of Irish enterprises, has extended its contract with Eulogy for a further two years. [...]
eBay appoints Porter Novelli to B2B and corporate brief
eBay has appointed Porter Novelli to a Pan-EMEA brief for B2B and corporate external communications. The brief includes executive profiling, issues management and a series of [...]
‘The myth that Facebook isn’t a channel for B2B comms is dead’
Hotwire PR and market research company Vanson Bourne have launched The Changing Face of Influence report, which highlights the finding that B2B decision makers are influenced [...]
Boxed Energy appoints Social Communications
Boxed Energy, a specialist heating supplier to the social housing industry, has appointed Sale-based agency Social Communications to handle its PR. The agency will help launch [...]
Storm wins B2B food waste business brief
Bio Collectors, a food waste collector and recycler, has brought in Storm Communications to manage a B2B and corporate thought leadership programme to raise awareness of its [...]
British Gas retains Weber Shandwick for B2B and consumer work
British Gas, the Centrica-owned energy and services company, has brought in Weber Shandwick as its retained B2B and consumer adviser, following a competitive pitch.  Weber [...]
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