Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Clarion wins LighterLife Fast brief
Weight loss brand LighterLife Fast has appointed Clarion Communications to oversee consumer and trade comms for its LighterLife Fast and Light Bites brands, following a [...]
Rooster oversees China Airlines’ UK return
China Airlines has appointed Rooster PR to handle PR and digital comms ahead of its return to flying in and out of the UK. It has also hired Aviareps as its UK General Sales [...]
Opinion: Equality still a long way off for women in PR
Angela Oakes, joint president and co-founder of GWPR, reveals the results of its 2017 survey and outlines what must be done to achieve equality for women in PR. The results [...]
Lucre to help launch Beyond Escapes
New travel company Beyond Escapes has appointed The Lucre Group, following a competitive pitch process, to help promote the brand ahead of its UK launch in December. Lucre [...]
Opinion: Why PR should embrace SEO insights
Jim Hawker, Threepipe’s co-founder and owner, says acquiring an SEO firm transformed his agency and argues that all PRs should inform their content strategies with data-driven [...]
Down at the Social to promote University of Manchester chemistry
The University of Manchester has appointed Down at the Social to drive awareness of its chemistry department’s achievements over the past two years. The PR and social media [...]
Velcro Companies appoints new chief corporate affairs officer
Velcro Companies has appointed Tristan Peniston-Bird as its chief corporate affairs officer. Based in London, Peniston-Bird will work closely with the company’s regional [...]
This week’s PR news in brief (9-13 October)
Here’s a round-up of the essential PR news stories, people news and account wins that have been announced over the past week. Account wins The Media Production Show has [...]
Lloyds Banking Group appoints new media relations director
Lloyds Banking Group has appointed Grant Ringshaw, a former Citigate Dewe Rogerson executive director, as director of media relations. He will report to Fiona Laffan, Lloyds’ [...]
Dan de Belder joins Hudson Sandler as a partner
Hudson Sandler LLP has newly appointed Dan de Belder as a partner, with a remit to support the continued development of its fast growing corporate communications practice. De [...]
Insight tops the agency agenda at exclusive Cision breakfast
A select group of senior communicators gathered in London yesterday to discuss how insight and measurement technology is helping agencies tackle the biggest challenges facing [...]
Golin appoints new creative director
Golin has appointed Alex Purcell as creative director for its in-house content studio. The agency has created the role as part of its commitment to provide high quality video, [...]
Kaizo wins Pure Storage brief
Data solutions company Pure Storage has appointed Kaizo to support the brand’s evolution in the UK after a five-way pitch process. Kaizo will help the all-flash data platform [...]
Tyrrells retains Frank PR
Tyrrells Potato Crisps has appointed Frank as its retained PR agency after a competitive pitch process. Frank will work with Tyrrells on a retained basis from January 2018, [...]
Last chance to join the Cision “art vs science” comms debate
Ruth Yearley, Ketchum‘s insight and strategy director, will give her take on how communicators should combine science and creativity at an exclusive Cision event next [...]
MHP appoints new heads of corporate and public affairs
MHP Communications has appointed Andy Bloxham as head of its corporate practice and Jamie Lyons and James Gurling as joint heads of public affairs. Bloxham joins from Bell [...]
Brands2Life hires new creative director
Brands2Life has appointed Ollie Edwards as creative director for its 25-strong consumer team. He is tasked with enhancing the agency’s growing reputation for creative [...]
Clarion Scotland wins NB Distillery brief
Drinks producer NB Distillery has appointed Clarion Communications in Scotland to deliver an integrated comms plan for a series of major upcoming projects. Clarion will work [...]