Celebrity free speech? We’ve not heard the end of it
The BAFTAs are set to take place this weekend, and the BBC is reportedly worried about a potential “deluge of political speeches” from the winning stars. Jodie Butt, head of [...]
60 Seconds with Swinton Insurance’s Gill Galassi
Gill Galassi, head of public relations at Swinton Insurance, tells us about working with the business as it celebrates its 60th anniversary, how she is creating an in-house PR [...]
Opinion: Why we’re offering an insider view on PR
Push PR and The London Fashion Agency have launched a series of PR workshops to examine and evaluate practical questions and issues across the whole PR sector; from the [...]
Gorkana meets…Stuff Magazine
Guy Cocker, global editor-in-chief at Stuff Magazine, discusses why his childhood dream was to become Stuff editor, how the magazine is changing its editorial structure to [...]
Opinion: 7 ways cybercrime requires a different kind of crisis comms
Kitty Parry, founder and CEO at Social Media Compliance – a company that assists businesses to achieve “compliant” social media status among staff – [...]
60 Seconds with Golin’s Anna Carter
Anna Carter, Golin’s head of client service, on the changes she has seen in the PR industry as an agency veteran, her thoughts on the future of PR and her favourite beauty [...]
Opinion: The Tech Factor – how comms can win the tech talent search
As Deliveroo launches its search for 300 new ‘tech’ staff, Phil Borge, director, head of business services at Eulogy, discusses how internal comms is key to [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Opinion: 9 social media predictions for 2017 We’re only two weeks into [...]
Influencer marketing: what’s next in 2017?
Last year, influencer marketing came of age in terms of its power and popularity. According to Matt Donegan, MD at social influencer marketing platform Social Circle, 2017 [...]
Opinion: Selling the “global capital of luxury”
Fiona Noble, global CEO at luxury lifestyle agency Quintessentially & Co, says that London will become the number one tourist and shopping destination for luxury goods in [...]
Opinion: Can brands stay apolitical in 2017?
Will Sturgeon, executive director at Golin, on why brands aiming to remain apolitical in 2017 will have their toughest year yet.  My heart goes out to any journalist charged [...]
Opinion: ‘Why measurable content-led comms is gaining our agency recognition’
Remarkable Content was one of three PR-focused agencies to be nominated for this year’s International Content Marketing Awards and the only one – with a sliver in the [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Event: Media briefing with The Independent Editor Christian Broughton [...]
Opinion: Influencer Marketing – it’s a case of PR evolving
Last month, Good Relations’ Joe Friel revealed his top tips for PRs when approaching influencers for brand partnerships. Hannah Lynch, senior account director at Alfred, [...]
Opinion: Is PR a science or an art?
The rise of data has certainly helped PRs get messaging to the right people, in the right place, at the right time, says Splendid Communications’ head of performance, [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Opinion: What corporate brands should learn from Trump’s victory in a [...]
Fake news: why it’s a real issue for PR
With ‘post-truth’ announced this week as word of the year by Oxford Dictionaries, Howard Bowden, media trainer and co-founder of Generation, looks at the rise and [...]
Opinion: Did Trump create the perfect PR campaign?
Back in July, Lord Sugar’s former publicist, David Fraser, said Trump’s campaign for the US presidency was arguably one of the greatest PR campaigns in recent [...]
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