Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Ex Disney PR Lizzie Earl launches MUNCH
Lizzie Earl, who has spent the past 10 years in PR roles at Disney, Frank and Golin, has set up a new consumer agency called MUNCH, with launch clients including sportswear [...]
Primesight appoints MWWPR
MWWPR has been appointed by out-of-home (OOH) media owner Primesight to build its profile ahead of the LinkUK launch this summer. LinkUK is the collaboration between [...]
FleishmanHillard expands corporate team
FleishmanHillard Fishburn (FHF) has made Louise McHenry account director within its corporate team. A former trade press journalist, McHenry recently spent three and a half [...]
Most read people news on Gorkana News
Your bitesize update on the latest People News and Moves featured on Gorkana News: Brunswick’s Andy Rivett-Carnac joins Headland as partner Headland has appointed [...]
Gorkana meets… The Oldie
Last month, Harry Mount took over the reins of The Oldie after the sudden passing of Alexander Chancellor. The youngest ever editor of the “light-hearted alternative to [...]
Alma PR appoints Helena Bogle
Financial communications specialist Alma PR has appointed Helena Bogle to its team of senior consultants. Bogle joins from Newgate Communications where she worked on a range [...]
This week’s top trending features on Gorkana News
Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News: Opinion: Brexit: It’s about to get real As we enter the month in which [...]
Opinion: Starting new client conversations
Octopus Group is rebranding to reflect changes in its clients’ needs. CEO Jon Lonsdale explains how a “good hunch” turned it into a new breed of agency. I’ve [...]
Brunswick’s Andy Rivett-Carnac joins Headland as partner
Headland has appointed Brunswick’s senior communications practitioner and digital strategist Andy Rivett-Carnac as partner. Carnac joins Headland from Brunswick where he was a [...]
Is fake news really affecting PR?
Fake news is high on the agenda at the moment, but Gorkana‘s UKPulse data on media consumption shows that many people are treating information from online media with a [...]
Newington appoints Patrick Law as associate
Newington Communications has appointed Patrick Law as associate as it continues to bolster its corporate affairs team. Law, who has more than 25 years experience supporting [...]
Dixons Carphone PR manager Alice Caldwell moves to PrettyGreen
Alice Caldwell, former PR manager for Dixons Carphone, has joined PrettyGreen as client service director. Caldwell worked in-house at Dixons Carphone across integrated [...]
F&F Tesco hires Publicasity
Tesco’s fashion brand, F&F, has brought in Publicasity to handle its UK PR and manage a network of agencies across central Europe, including Poland, the Czech Republic, [...]
PR Case Study: The British Parking Association
The British Parking Association (BPA) wanted to create a mini PR campaign to shine a light on motorists’ attitudes to parking and using parking technology. The PR Office took [...]
Portland expands health team with Dean Sowman
Portland has appointed Dean Sowman as account director, adding to its health team. Sowman will join the agency from MHP Communications and has a history in healthcare policy, [...]
Playmobil chooses Cogent
Playmobil has appointed Cogent as its consumer and trade PR agency in the UK following a four-way pitch. Cogent will also lead on PR for the company’s rapidly-growing Lechuza [...]
KPPR to publicise Fearne Cotton’s Yoga Babies book
KPPR has been appointed by children’s publisher Andersen Press to handle the publicity for Fearne Cotton’s new children’s picture book Yoga Babies. Yoga Babies is written by [...]
Taylor Herring to launch Strictly Come Dancing: The Spectacular
SME London, in partnership with BBC Worldwide, has hired Taylor Herring to launch a live event called Strictly Come Dancing: The Spectacular. The event will take place at The [...]