Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Equality Capital appoints Mash PR
Equality Capital, the UK wealth management firm which prioritises the rights of LGBT people, has retained Mash PR. Equality Capital prioritises ethical investment by ensuring [...]
Music in Offices hires Stand Agency to promote ‘Revolutionising the Boardroom’ campaign
Music in Offices (MIO), an organisation that looks to inspire businesses to engage with creativity through office choirs and music-led workshops, has chosen Stand Agency to [...]
Maternity and baby charity Tommy’s hands PR brief to Bottle
Tommy’s, a charity which funds research into pregnancy problems, has appointed Oxford-based brand comms agency Bottle on a project-basis to build brand awareness and income [...]
8 tips for communicating to the ‘modern woman’
Engine revealed this week that women feel brands do not accurately represent them. To remedy this, the agency group, which includes MHP Communications, has come up with eight [...]
Rostrum appointed UK PR agency for Synechron
Rostrum has been appointed as the UK PR agency for digital, business and technology consulting firm Synechron. Synechron has tasked the agency with building its presence in [...]
Yellow Jersey PR grows corporate comms team
Yellow Jersey PR has hired Sheena Munsami as account executive within its corporate communications team. Previously, Munsami has worked for financial, litigation and crisis [...]
Birds Eye briefs Inkling to support £7.1m campaign to “reassure mums”
Inkling has been appointed by Birds Eye to support a major £7.1m re-launch campaign, as the brand looks to reassure mums about the quality of its frozen chicken products. [...]
MSC Cruises names UK and Ireland PR manager
Europe’s biggest cruise line, MSC Cruises, has appointed Teneo Blue Rubicon’s Natalie Billington as UK and Ireland PR manager. Billington joins the cruise company as the [...]
Senior promotions at instinct pr
Consumer PR agency instinct pr has promoted Juliet Price to director and Louise Cook to head of consumer. Price joined agency founder Jonathan Kirkby in 2011 and helped drive [...]
FWD appointed by European Wealth
European Wealth Group Limited, the wealth management specialist, has appointed FWD as its retained financial PR and communications consultancy. Roddy Watt, director of capital [...]
Four acquires data and insights-led agency Legend Engage
Four Communications Group (Four) has acquired data and insights-led agency Legend Engage. Rebranding to Four Engage, the agency will move immediately to Four’s headquarters in [...]
PR Case Study: #ForestChampions
During last year’s Rio Olympics, WE Communications and Forest Stewardship Council (FSC) created a media campaign to raise awareness of the people who play a vital role [...]
UK brands are failing to effectively communicate to women
Engine’s research ‘Engaging the 21st Century Woman; What Brands Need to Know’ highlights that 86% of women think brands fuel old-fashioned stereotypes. This morning, Stylist’s [...]
Mason Williams wins PR brief to promote 21 Holiday Inn and Crowne Plaza hotels
Mason Williams has been appointed to handle the PR for 21 Holiday Inn and Crowne Plaza hotels on behalf of hotel management group LHM UK. Lapithus Hotels Management UK was [...]
Linco Care hands UK PR brief to SKV Communications
SKV Communications has been chosen to provide PR and comms support for Linco Care, a Manchester-based manufacturer of sun and skincare products. Founded in 1979, Linco Care is [...]
Rosie Day to lead strategic comms at City and Westminster Property Associations
Berkeley Group’s Rosie Day has joined the City and Westminster Property Associations as assistant director, with responsibility for strategic comms activity. Within the FTSE [...]
Third City makes two hires and wins Confused.com brief
Third City has made two senior hires and won a PR brief from Confused.com. The agency has brought in former designer and menswear blogger Nick Bain as a senior creative and [...]
Tips for PR firms looking to hire an apprentice
On National Apprentice Week (March 6 – 10) PR pros from The Wern PR and Rostrum give their top tips for hiring an apprentice after signing up their first candidates in [...]