Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
BrewDog appoints Manifest as global communications agency
Independent Scottish brewery BrewDog has appointed Manifest as its global communications agency responsible for the craft brewer’s PR strategy across the UK, the US and [...]
This week’s top people news on Gorkana News
Your bitesize update on the latest people news and moves featured on Gorkana News this week: Pagefield welcomes raft of senior advisors Pagefield, which specialises in PR, [...]
60 Seconds with CIPR’s Jason MacKenzie
Gorkana caught up with Jason MacKenzie, the president of the CIPR, to find out about his goals for the association, his career highlight to date and the advice he’d give [...]
The One Brand appoints Houston PR
Ethical drinks company The One Brand has appointed Houston PR as its retained communications consultancy. Houston PR is working closely with The One Brand’s founder, Duncan [...]
BritainThinks hires associate director
International insight and strategy consultancy BritainThinks has added Holly Wicks to its team as an associate director. Wicks, who previously worked as a research team leader [...]
CubanEight announces win and new hire
CubanEight has been appointed by EchoMany, the video personalisation specialist, as it ramps up its UK presence. The B2B agency has also hired Emma Connolly, whose consumer PR [...]
PRCA awards agencies for ethical practice
Lansons, Citypress and Dynamo were among the agencies recognised at the PRCA’s inaugural Ethical Champions awards. Across five categories, agencies were awarded for upholding [...]
AMEC 2017: Global summit to feature 55 speakers in Asia
Top international experts from 12 countries, including representatives from two Governments, will speak when the AMEC Global Summit, which is supported by Cision, makes its [...]
Newton Europe briefs Bottle to raise brand awareness
Operational consultancy Newton Europe has appointed Bottle to raise brand awareness. Bottle will look to increase Newton’s profile within the national and the trade [...]
Milk & Honey PR wins PriceSpy
Milk & Honey PR, the corporate brand agency set-up earlier this year, has been appointed by PriceSpy UK and Ireland. PriceSpy, owned by Schibsted media, is a price and [...]
This week’s top trending features on Gorkana News
Your bite-sized update on the best PR opinion, interviews, events and insights featured on Gorkana News this week. Alastair Campbell: ‘Comms will not fundamentally [...]
Wavin appoints Tangerine
Tangerine has been appointed by Wavin, a UK manufacturer of plastic pipe, stormwater management and plumbing and heating systems, to develop and implement a communications [...]
Facebook leads in engagement for journalists, but are PRs taking advantage?
Facebook is currently leading as a publishing tool for journalists, but what does this mean for PR and how can comms pros use it to their advantage? Agency heads from Finsbury [...]
Beattie partners with translation services provider
Beattie has partnered with language service specialist One Global in order to provide clients with multilingual PR and marketing campaigns. The partnership will add content [...]
Instinctif Partners acquires Champollion Group
Instinctif Partners has extended its UK public policy offering through the acquisition of London-based consultancy Champollion. Champollion, which will integrate with [...]
PRCA launches online CPD programme
The PRCA has launched its first online CPD (continuous professional development) programme which will reward its users for undergoing training, mentoring and coaching and [...]
PegasusLife appoints Farrer Kane
Farrer Kane has been appointed by retirement living developer PegasusLife to support its media relations campaign and to help build and strengthen its brand across B2B and B2C [...]
Daily Mail executive news editor joins MHP Communications
Keith Gladdis, the Daily Mail’s executive news editor, is to join MHP Communications as a director. He will join the agency’s Media Unit in May, with a brief to provide senior [...]