The charity is planning to provide services which it says would help relieve pressure on the healthcare system, reducing attendances and speeding up discharge times.
Hume Brophy will advise St Giles Trust on its UK public affairs and engagement with the NHS and Department of Health.
Roudie Shafie (pictured), a senior consultant at Hume Brophy will lead the account with Rebecca Lanning, who recently joined as an account executive from health charity Headway.
Rob Owen, chief executive at St Giles Trust, said: “We are impressed with Hume Brophy’s rapid grasp of our service model and its ideas on how we could work with the healthcare sector. Its expertise across the health sector will add tremendous value to our work.”
Robert Condon, MD of Hume Brophy, said: “We are thrilled to be partnering with the award-winning and visionary St Giles Trust on this project. With senior consultant Roudie Shafie at the helm, we will build upon the charity’s previous successes with our healthcare expertise to expand its pioneering support model into the NHS. It builds on our work with charities like Ovarian Cancer Action and Children with Cancer UK.”
St Giles Trust, which counts HRH The Duke of Cambridge as patron, was founded in 1962 in South London.