PRs respond to Twitter’s new 140 rules
Twitter’s latest efforts to improve user and financial growth have seen the platform create more space for users to express themselves through its famous 140 character limit. Gorkana gets feedback from PR and content experts on how they feel about the latest changes and how they might make Twitter more accessible. The social media and micro-blogging […]
‘The myth that Facebook isn’t a channel for B2B comms is dead’
Hotwire PR and market research company Vanson Bourne have launched The Changing Face of Influence report, which highlights the finding that B2B decision makers are influenced [...]
Fraser Yachts hands UK PR brief to TLA
The Lifestyle Agency has been chosen to handle the PR for Fraser Yachts in the UK. Part of the Azimut-Benetti Group, Fraser Yachts has been described as the largest luxury [...]
Hempco Canada Superfoods appoints Storm as first UK agency
Hempco Canada Superfoods, described as a pioneer in the global hemp industry for more than 14 years, has brought in Storm Communications to launch its new range of hemp oil, [...]
Debenhams names head of product PR
Debenhams has promoted Hayley Betts to head of product PR, 15 months after she first joined the UK department store chain as a senior PR manager. Betts will head up all [...]
Eight ways PRs can tackle the consumer health debate
The consumer health debate is growing in momentum as the Committee of Advertising Practice (CAP) runs a public consultation on how food and drink products should be advertised [...]
Pitching to journalists: the good, the bad and the ugly
The rise of digital, social and paid for content has many in the industry talking about new ways of working, but traditional media relations still has a fundamental part to [...]
Ex EE comms director writes book on brand’s birth
Stuart Jackson, former communications director at EE, is co-author of ‘The 4G Mobile Revolution: Creation, Innovation and Transformation at EE’; the story of the British [...]
INSIGHTEC appoints Red Lorry Yellow Lorry as UK PR agency
Red Lorry Yellow Lorry will provide INSIGHTEC with an awareness campaign targeting both patients and medical professionals. INSIGHTEC aims to highlight its work in the [...]
The Gorkana Weekly Industry News Brief: 21 to 27 May 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
Cultural Communications wins PR brief to launch travel festival Beyond
Cultural Communications has been appointed by Steppes Travel to support the launch of its inaugural travel festival, Beyond. Beyond is set to take place at the Royal [...]
Radio Relations supports launch of Local Radio Day
Broadcast PR agency Radio Relations is behind today’s launch of Local Radio Day, a new initiative created by local radio group UKRD to promote the benefits of local radio in [...]
Wilko hires Brazen
British high-street chain Wilko has appointed Brazen as its retained PR and social media agency, following a competitive pitch. Wilko, which has been owned and run by the [...]
EM opens US office for emerging markets
Financial and corporate comms agency EM has announced its expansion into North America with the opening of a New York office. This the fourth office for the agency, which [...]
Golley Slater wins LDF account
Golley Slater PR will handle communications for LDF, the largest “non-bank” SME finance provider in the UK. LDF is a 30-year-old business that, it says, [...]
Gorkana meets… The Courier editor Richard Neville
Dundee-based regional newspaper The Courier was named Newspaper of the Year at last week’s Regional Press Awards so Gorkana‘s Josh Gray caught up with its [...]
IBT UK announces new business editor at Gorkana media briefing
At Gorkana‘s London media briefing event this morning, John Crowley, editor-in-chief of the International Business Times, announced a roster of new columnists and [...]
We Are Social appoints ACD and first shooting director
Global social media agency We Are Social has boosted its creative and production teams by hiring All Together Now’s Daniel Evans as associate creative director and Hello You [...]
The Big Partnership opens Manchester office
Scottish PR agency The BIG Partnership has expanded its offering in the North West of England with the launch of a new Manchester office, and brought in Sarah Lawless from [...]
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