Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
PR News in Brief
PR news round-up (5-16 November)
Here’s a bumper round-up of the last two weeks’ PR news, featuring our CommsCon content, the PRCA National Awards and wins for Smarts Communicate and Citypress. [...]
Cision Innovation Lab will provide the science to complement communicators’ art
Cision Innovation Lab will provide the science to complement communicators’ art
The Cision Innovation Lab is developing technology to fuel the future of PR and comms, Cision’s, David Barker, president of data solutions and innovation, and Kaila Garrison, [...]
CommsCon What journalists want
Daily Mirror’s Nada Farhoud: The relationship is the most important thing
Taking the time to build and maintain relationships is the key ingredient to successful PR-journalist relations. That was one of the key takeaways from the What journalists [...]
KFC’s Jenny Packwood: Fill the crisis communications vacuum with positive news
KFC’s Jenny Packwood: Fill the vacuum with positive news
No one seeks a crisis, but being ready for one is imperative when disaster strikes, a packed audience was informed during the Crisis killers: a reputation management [...]
Storytellers reveal how to develop great campaigns at CommsCon
Storytellers reveal how to develop great campaigns at CommsCon
Creative storytelling was the order of the day at CommsCon, as a quartet of fabulous female storytellers shared their thoughts on how to develop engaging narratives in the [...]
Our key takeaways from CommsCon
Our key takeaways from CommsCon
We promised that CommsCon would be a day of discussion, insight and debate, and judging by the response we’ve had from our delegates, we are delighted to have lived-up to the [...]
Craig Oliver
Sir Craig Oliver: “Tell your own story, or it will be told for you”
Sir Craig Oliver, David Cameron’s former director of politics and communications, gave the keynote speech to an enthralled and packed Hawker House at CommsCon on Tuesday. He [...]
CommsCon18
One day to go until CommsCon
The time has come. A night of fireworks will be followed by a day of revolution at CommsCon tomorrow. Hundreds of comms revolutionists will march on Hawker House to hear how [...]
PR News in Brief
PR news round-up (22 October – 2 November)
Here’s a bumper round-up of the last two weeks’ PR news, featuring the countdown to CommsCon, W’s acquisition of LOTUS and account wins for The Academy and [...]
Opinion: Alex Clough Brand purpose is everywhere
Opinion: Brand purpose is everywhere
Alex Clough, creative strategy director at Splendid Communications, discusses the findings of the agency’s Brands’ permission to speak report into social purpose [...]
CommsCon18
First 50 CommsCon attendees to receive fabulous goody bags
The comms revolution is nearly upon us! With one week to go until CommsCon, we’re offering delegates the chance to get the day of discussion, insight and debate off to a [...]
Cision named best social listening tool at Social Media Marketing Awards
Cision Comms Cloud named best social listening tool at Social Media Marketing Awards
Cision is thrilled to announce that the Cision Communications Cloud® has won the Social listening tool of the year prize at Social Day’s 2018 Social Media Marketing Awards. At [...]
60 Seconds with Platform Communications
60 Seconds with Platform Communications’ Gay Bell
Gay Bell, founder and CEO of Platform Communications, talks about why she founded the agency, changes in the tech sector and how she commits to ensure staff are happy and [...]
60 Seconds with Little Red Rooster
60 Seconds with Little Red Rooster’s Victoria Ruffy
Victoria Ruffy, founder of Little Red Rooster, reveals why she set up the agency, how she attracts prestigious clients and how she replaced her Triumph Spitfire Mark IV. What [...]
Opinion: Why we’re in the dying days of spin
Opinion: Why we’re in the dying days of spin
Steph Bailey, FleishmanHillard Fishburn managing director, corporate, details what the agency uncovered in its recent Dying days of spin report into issues consumers expect [...]
PR News in Brief
PR news round-up (15-19 October)
Here’s a round-up of the week’s top PR news, featuring the Comms Revolutionist and PRWeek awards, new account wins for Munch and Stephen Waddington’s new [...]
Opinion: Improving PR
Opinion: Improving PR’s value by proving our value
To mark the publication of Platinum, a book from the CIPR with crowdsourced insight from industry leaders, Cision is publishing a chapter from AMEC chairman Richard Bagnall [...]
Cision-powered communicators dominate PRWeek Awards
Cision-powered communicators dominate PRWeek Awards
It was a sparkling night for Cision clients at yesterday’s PRWeek Awards, as they took home 31 of the 33 gongs on offer. The big winners on the night were Taylor [...]
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