Discover how PR can move from evolution to revolution
At CommsCon earlier this month, we heard a range of fantastic speakers articulate their view of what comms professionals can do to improve their output. They encouraged their [...]
Cision launches unmissable comms event – CommsCon
Cision has launched CommsCon, a communications congress which will showcase the revolution sweeping across the earned media landscape. The biggest names in the business will [...]
A better way to measure the value of earned media
Earned media is perfectly positioned to solve the critical problems senior marketers face. It generates qualified prospects, identifies potential customers and engages them at [...]
Tom Ritchie: We are on the precipice of an earned media revolution
New technology is set to revolutionise earned media and allow communicators to target audiences and measure ROI like never before, says Tom Ritchie, Cision’s EMIA VP GTM. [...]
Cision’s Tom Ritchie to deliver keynote speech at B2B Marketing Expo
Tom Ritchie, Cision EMIA’s product director, will deliver a keynote speech at next week’s B2B Marketing Expo. The B2B Marketing Expo, the leading marketing event in the UK, [...]
A better way to measure the value of earned media
Earned media is perfectly positioned to solve the biggest challenges senior marketers face. It generates qualified prospects, identifies potential leads and engages customers [...]
Why measurement is the key to rapid earned media growth
For earned media to grow as rapidly as the paid and owned media industries have expanded, communicators need to embrace measurement. Yet, many in PR still don’t see [...]
Cision webinar to reveal “the most important concept in PR”
You might say it’s the single most important concept in PR. The Museum of London used it to double its visitor numbers and uncover messages that resonate with its [...]
Cision launches new Cision Communications Cloud™ for the next era of media and communication
Cision has announced the launch of its new integrated platform, the Cision Communications Cloud™ Platform, to give marketers and communicators the power to make intelligent, [...]