Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Tin Man wins PR brief for Funkin Cocktails
UK cocktail mixer brand Funkin Cocktails has hired creative comms agency Tin Man to launch a new range of cocktail mixers, following a competitive pitch. Funkin, founded in [...]
10 Yetis Digital to launch BettingTips4You and BiggestFreeBets
Online betting tips provider BettingSpin has chosen 10 Yetis Digital to handle its PR, as part of a marketing drive to raise awareness for two of its sites; BettingTips4You [...]
MAXIS chooses Citigate Dewe Rogerson
MAXIS Global Benefits Network (GBN), the employee benefits network, has appointed Citigate Dewe Rogerson as its retained PR agency in the UK. Patsy Langridge, global director, [...]
Weetabix appoints Mercieca for corporate brief
Weetabix has chosen Mercieca to manage its corporate and trade PR, as well as its trade advertising. Stuart Branch, group human resources director at Weetabix, said: “Weetabix [...]
Sony hands retained PR brief to Fever
Sony has appointed Fever as its retained UK PR agency to manage its smartphone and IoT products, following a competitive pitch. The appointment will see Fever work across [...]
APC appoints corporate comms manager
The Advanced Propulsion Centre (APC) has appointed Liam O’Neill as corporate communications manager. Torque Agency Group will provide ongoing support. O’Neill’s background in [...]
ALMR chooses Fleet Street Communications
Leisure, hospitality, food and drink consultancy Fleet Street Communications (FSC) has been appointed by the Association of Licensed Multiple Retailers (ALMR) to handle its [...]
Clarion appoints new SAD
Clarion has appointed Cirkle’s Laura Oakley as a senior account director. With 10 years FMCG PR experience, Oakley joins Clarion from Cirkle, where she was an account [...]
Hotwire CEO Brendon Craigie steps down
Hotwire Group CEO Brendon Craigie has announced his resignation to pursue other interests. A successor is expected to be announced in “due course”. In the interim, Hotwire’s [...]
FTI Consulting’s Energy arm gains three client wins
FTI Consulting has been appointed by three new clients in the oil and gas sector. FTI has been retained for strategic corporate and financial communications advice by Green [...]
Opinion: why online reputation management is more important than ever
Dave King, CEO at digital reputation and intelligence firm Digitalis Reputation, on why online reputation management (ORM) is more important than ever. Google loves negative [...]
Micro Scooters hires Cow PR
Scooter brand Micro Scooters has appointed Cow PR as its retained UK PR agency, following a four-way pitch. Micro Scooters was founded in Switzerland by Wim Ouboter in 1999, [...]
MHP announces 2017’s Young Journalist Awards: 30 to Watch
MHP Communications is holding its annual awards, which celebrate the UK’s best young journalists, on 25 May 2017. The awards will be presented by former ‘30 to Watch’ Gold [...]
Nasima Hussain joins Promote PR as managing partner
Speed Communications’ former managing partner, Nasima Hussain, has joined sport, fitness, wellbeing and tech specialist Promote PR as managing partner. Hussain has more than [...]
M&C Saatchi to put problem of single-use plastic waste “on the map”
M&C Saatchi and M&C Saatchi PR have teamed up with charity Surfer’s Against Sewage to put the problem of single-use plastic waste “on the map”, and raise [...]
W opens “northern powerhouse”
W Communications has acquired Newcastle-based GluePR and renamed it W North, as the agency looks to provide its clients with “a view outside of the London bubble”. Christian [...]
Hotwire set to handle UK PR for Newsflare
Hotwire has been selected as the UK integrated comms agency for Newsflare, an online video news platform for user generated video content. After a six-way pitch, Newsflare has [...]
PR, journalism and fake news at Ad Week 2017
The BBC and Buzzfeed joined Weber Shandwick at an Advertising Week Europe event on Monday (20 March) in a session titled: “Navigating the New Abnormal: A Brand Survival Kit in [...]