Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Just Eat appoints McDonald’s de Koning as first head of corporate comms
Just Eat has appointed Joanna de Koning from McDonald’s to a new role as global head of corporate communications. De Koning will lead the delivery of Just Eat’s brand [...]
Club operator Deltic Group hires Hudson Sandler
Hudson Sandler has been appointed by clubs and bars operator, Deltic Group, following a competitive pitch. The agency will build the brand’s profile across national, corporate [...]
Spotify hires Red Consultancy
Spotify has appointed Red Consultancy as its retained PR agency.   The agency has been handed a consumer, corporate and B2B comms brief by the digital music streaming [...]
Jericho Chambers offers CIPD-backed work experience
Communications consultancy Jericho Chambers (offices pictured) is to hold a summer work experience programme in partnership with the Chartered Institute of Personnel and [...]
Hyundai hands innovation brief to Launch PR
Hyundai Motor UK has appointed Launch PR to reach a “whole new audience” with a brief centred on innovation and technology.   The agency, which won the account following [...]
Institute of Customer Service awards PR brief to Kindred
The Institute of Customer Service, a national professional membership body, has appointed Kindred as its retained PR agency, following a competitive pitch.   Working [...]
Rovio hands Angry Birds consumer PR brief to Mischief
Angry Birds creator Rovio Entertainment, one of the world’s biggest mobile gaming publishers, has brought in Mischief as its UK consumer PR agency, following a competitive [...]
FTI assists Midwich with IPO
Specialist AV and document solutions distributor, Midwich Group, has been advised by FTI Consulting on its AIM IPO. Managing director Oliver Winters lead the FTI Consulting [...]
Byfield Consultancy sees management changes
Legal agency Byfield Consultancy is going through management changes as managing director Gus Sellitto becomes chief executive and majority shareholder. Byfield’s [...]
Coffin on Cake PR wins 8DIX brief
Casualwear brand 8DIX has chosen Coffin on Cake PR to handle its fashion consumer and trade comms activity in the UK. The 8DIX brand, which is named after renowned German [...]
Behind the Headlines with Spider PR’s Jessica Dixon
Jessica Dixon, director, B2B and corporate, at Spider PR, on being a fan of “reactive opportunities”, where she first showed off her persuasive comms skills and [...]
Ted Baker briefs Aduro Communications
Ted Baker Footwear has handed a brand awareness brief to Aduro Communications, which marks the official launch of the agency’s new fashion and beauty division. Aduro has been [...]
Coms plc hires Vigo for capital markets comms
Financial PR and IR consultancy Vigo has been retained by Coms plc – a provider of technology and services for ‘smart’ buildings and commercial spaces – to advise on [...]
Publicasity promotes glove brand Gizelle Renee
British luxury glove brand Gizelle Renee has selected Publicasity to represent its AW16 collection within the UK market.   Publicasity will work with Gizelle Renee to [...]
Flood insurance scheme Flood Re hires Hanover
Flood Re, a national reinsurance scheme which enables those in high flood-risk areas to access more affordable flood insurance, has brought in Hanover Communications to handle [...]
Hudson Sandler handles IPO comms for Joules
Joules, the British clothing designer and retailer, is using Hudson Sandler to handle PR as it pursues an initial public offering on AIM. The company was founded in 1989 and [...]
OPINION: The dynamic triangle at the heart of PR
As Aspectus explores a service model incorporating more animated videos, infographics and cartoons, Alastair Turner, the agency’s Global CEO, explains how delivering PR [...]
The Gorkana Weekly Industry News Brief: 1 to 6 May 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana [...]
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