Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
LEWIS wins Paessler’s UK and Ireland PR brief
Network monitoring company Paessler has awarded its UK and Ireland PR brief to LEWIS. The agency has been briefed to increase awareness of Paessler in the UK and launch its [...]
2018 State of the Media survey reveals an industry in flux
In the wake of the Cambridge Analytica scandal, social media platforms are facing a traditional media backlash. Print titles have lost great chunks of their ad revenues to the [...]
Tom Morrison joins becg as associate director
Built environment specialist agency becg has appointed Tom Morrison as associate director to its Manchester-based north region team. Morrison will work with the agency’s north [...]
Meet the Journalist: Thomas Hewitt
Thomas Hewitt speaks to Cision’s Simon Stiel about the challenges of working in journalism as an autistic person and how the industry can improve access for those with [...]
Influence Digital to amplify Ministry of Sound Recordings’ social activity
Ministry of Sound Recordings has appointed Influence Digital as its social media agency of record. Influence Digital will help the label to enhance its presence on social [...]
Eskenzi PR and JTA celebrate Queen’s Award wins
Comms agencies Eskenzi PR and JTA have been recognised for their work in international trade in The Queen’s Awards for Enterprise 2018. Tech agency Eskenzi won the award for [...]
PR Case Study: DeVries Global – Zippo Flame Art
DeVries Global enlisted fire artist Steven Spazuk to help lighter brand Zippo expand its appeal as something more than a lighter to millennial men. Campaign: Zippo Flame Art [...]
Young Women’s Trust names Ketchum’s London CEO as chair
Ketchum London CEO Jo-ann Robertson has been named the new chair of Young Women’s Trust, a UK charity that helps young women on low or no pay. Robertson will head up a board [...]
This week’s PR news in brief (16-20 April)
Here’s a round-up of the week’s essential PR news, featuring Ketchum’s Erin Salisbury, a new Finn Partners division and Cision’s upcoming 2018 State of the [...]
Promote PR to support group exercise governing body
EMD UK, the national governing body for group exercise, has appointed Promote PR to reinforce its position as the foremost expert on group exercise. Promote will support the [...]
Cision’s Tom Ritchie delivers workshop at PR360 conference
Tom Ritchie, Cision’s EMIA VP GTM and product, discussed the importance of proving the value of earned media at PR Week’s PR360 conference yesterday. Speaking to a packed room [...]
Opinion: How to grow a PR agency in today’s challenging business environment
Big Cat managing director Anthony Tattum celebrates the agency’s most successful year to date by revealing the secret to its rapid growth. Creating a PR agency is the easy [...]
Lee Blackwell joins KR Group as PR and public affairs director
Lee Blackwell has joined Key Retirement Group (KR Group), a provider of financial solutions to the over-55s, as its director of public relations and public affairs. Reporting [...]
Norwegian appoints new UK director of communications
Norwegian has appointed Philip Allport as its director of communications and public affairs in the UK and Ireland. He will lead the airline’s dedicated UK and Ireland comms [...]
Milk & Honey PR to promote real-time visual effects tool
Notch has appointed Milk & Honey PR to raise the media profile of its real-time effects tool for interactive motion graphics, VR and live visuals. The agency will work to [...]
Meet the Journalist: Bauer Media’s Jo Parkerson
Jo Parkerson, entertainment & lifestyle content director at Bauer Media, explains how the Entertainment Hub produces content for its brands, her favourite Bauer event and [...]
Well Hello toasts Chapel Down account win
Chapel Down Group has appointed Well Hello to manage PR for its Chapel Down wine and Curious Brewery beer and cider brands. Following a highly competitive pitch process, the [...]
Kathryn Bowditch joins Fourtold
Corporate comms consultancy Fourtold has appointed Kathryn Bowditch as director. Bowditch will take a leading role in advising on existing international client briefs and [...]