Here’s a round-up of the week’s top PR news, featuring Don’t Cry Wolf founder John Brown, Grifco’s acquisition and new senior appointments at Headland and MWWPR.
On a day full of discussion about the changing nature of the comms profession, he will explore how governments, businesses and institutions can develop strategies to manage the compressed, 360-news cycle and cut through the echo chamber of social media.
The full agenda and outline of this unmissable comms congress can be found on our dedicated site. Register for tickets by clicking the button below.
Catherine Desmidt, associate director and head of the health practice at Hotwire, argues that communicators must help health practitioners explain how data sharing benefits patients.
PR Case Study
Discover how Speed used the idea of a classical music designed for dogs to help promote dog nutrition brand EUKANUBA’s new lifelong wellbeing messaging to its key target audience at Crufts.
The Raspberry Pi Foundation has appointed AprilSix Proof as its first ever strategic comms partner. The agency will initially focus on expanding the uptake of the charity’s mini computers in B2B markets and exploring new consumer routes through integrated campaigns in multiple territories.
Global digital connectivity rating scheme WiredScore has appointed FTI Consulting as its new retained corporate comms adviser. The agency will support WiredScore’s expansion in the UK and Ireland by raising its profile and assisting with its developing proposition.
The Maldives PR and Marketing Corporation has selected GEC PR to handle its PR, marketing and trade activity. The brief encompasses managing all media relations, press trips and events as well as supporting social media activity.
Mortgage franchise network The UK Adviser has appointed Peppermint Soda to handle its national launch, as well as branding, website and ongoing marketing efforts.
Headland has hired current head of strategic communications at 10 Downing Street, Ben Mascall, as a director. He will assume the role in September. The consultancy has also appointed Gabriel Huntley as associate director and Harriet Beaumont as account director.
MWWPR has promoted Rebecca Blinston-Jones to UK managing director. Current MD Paddy Herridge moves into the role of chairman, where he will take on the added responsibility of developing the agency’s European network.
Beattie Communications has hired a number of new members to its integrated PR team. Lizzy Bramley joins as a senior account executive, Carina Everest has been appointed as an account executive and Shaun Leinster and Hannah Turner have been hired as graduate PR assistant.
Zlata Rodionova has left her role at The Sun Online to take up the position of communications manager at The Laboratory Photography Studio and Events Space in Clapton, London.
Peppermint Soda has appointed Jade Hayman as account director and Will Lloyd as digital project director. The pair will oversee the agency’s new The UK Adviser brief.
The PHA Group has launched a dedicated blockchain service – PHA Blockchain PR – to support entrepreneurs and businesses wanting to make their mark in the sector. The division will focus on everything from initial coin offerings to mainstream brand positioning.
Australian consumer PR, social and influencer agency Adhesive has launched offices in the UK. The firm has appointed former Fever board director Lucinda Pride as its UK managing director.
The CIPR Greater London Group will kick-off its annual lecture programme in September with a discussion about the ‘London brand’ and how the capital is being promoted on the world stage.
Laura Citron, CEO of London and Partners, will deliver an exclusive Cision-sponsored guest lecture, which will take place at Prince Philip House on Thursday 27 September at 7pm.
Tickets and further details about the event can be found here.