Virgin Media’s former consumer PR lead Joe Thomas has joined Rooster as the PR and digital comms agency’s first creative director.
Thomas, who led consumer PR at Virgin Media after a long spell at Brands2Life, joins Rooster’s senior team following a year of significant growth at the agency, with new clients including Contura, Ecoffee Cup, MOBKOi and Tianjin Airlines.
At Rooster Thomas will develop client campaigns and “champion creativity” across the agency, reporting to MD James Brooke.
Brooke said: “Joe comes with a wealth of agency and in-house experience and that all-important creative flair to ensure that Rooster continues to deliver the big ideas and integrated campaigns that clients demand.”
Thomas added: “Rooster’s evolved a winning ethos with ambitions and prospects to match. I look forward to helping our clients achieve their ambitions and to helping write the next chapter in the Rooster story.”