Golin has created three new roles to strengthen its digital content strategy, with VCCP Kin’s Alex Michael joining the agency as executive digital director, Catherine Pryce named digital creative director and Golin’s head of social media, Neil Kleiner, promoted to head of social and content.
With the newly-created roles, Golin aims to drive integrated solutions and meet client demand for digital content.
Golin MD Bibi Hilton said: “Neil has been a driving force in our social strategy for nearly three years. As head of social and content, he will strengthen our content marketing presence and develop integrated opportunities for clients.”
Kleiner added: “We are delighted to welcome Catherine and Alex. Catherine brings a decade’s worth of creative experience to our integrated work and she will drive digital focus within the creative team. Alex is embedded in both our social and digital design and build practice, he will offer best-in-class strategic digital council to our clients.