Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Travelex hands global brief to Hotwire
Travelex has appointed Hotwire its lead global PR, creative and content agency, as the foreign exchange specialist looks to enhance consumer engagement around its brand and [...]
Gorkana meets… Country & Town House
Lucy Cleland, editor of luxury interiors and lifestyle magazine Country & Town House, talks to Gorkana‘s Ben Spencer about how her readers appreciate the good things [...]
Gorkana Meets…Gilles Marchand and Radio Télévision Suisse (RTS)
Firstly, could you please sum up your career so far, as well as what keeps you busy professionally at the moment? Originally educated as a sociologist at University of Geneva, [...]
Weber Shandwick launches GFP Index
Global PR firm, Weber Shandwick, has launched the Gender Forward Pioneer (GFP) Index which reveals that 10.9 per cent of senior executives in the world’s 500 largest companies [...]
FSB appoints BBC’s Louise Stewart
The Federation of Small Businesses (FSB) has appointed BBC political journalist, Louise Stewart, as head of its media and communications. Stewart joins FSB as the organisation [...]
The Champagne Tour Co. calls in Turtle PR
The Champagne Tour Co. has appointed travel and lifestyle agency Turtle to launch the brand to UK media. The Champagne Tour Co. wants to attract more British clients to the [...]
Digital agency Manifesto appoints Rostrum
London-based creative technology agency Manifesto has appointed corporate PR agency, Rostrum, to help raise the agency’s profile within the health, technology and third [...]
Dayuse.com hands brief to Golley Slater PR
Dayuse.com, a French website offering hotel rooms by the hour during the day, has brought in Golley Slater PR to handle its UK consumer and corporate PR. MD Eileen Stretton [...]
Aspectus opens Aberdeen office
Aspectus, a global communications agency serving the energy, engineering, financial and services sectors, has opened an office in Aberdeen to support its growing oil and gas [...]
Golin to handle UK launch of razor brand Dorco
Golin has been chosen to handle the UK launch of razor manufacturer Dorco and promote its new subscription service. Dorco, which launched in South Korea in 1955, provides [...]
White Paper: PR’s identity in 2016
In this new White Paper, Gorkana explores how the growth and proliferation of media channels has affected PR and how the industry positions itself in the marketing mix. In [...]
Andrew Soar returns to Unity as engagement chief
Andrew Soar has returned to Unity to take on the newly created role of head of engagement, nearly two years after moving to Shine Communications, as associate creative [...]
Richard Carnell-Jones joins H+K London
PR and integrated comms consultancy, Hill + Knowlton London (H+K), has appointed Richard Carnell-Jones as associate director of its energy and industrials team. Carnell-Jones [...]
Supply chain tech win for Cubitt
Virtualstock, a tech company with software which evaluates and improve the efficiencies of company supply chains, has brought in Cubitt Consulting as its corporate comms [...]
60 seconds with Maria Darby-Walker, Citigate
Maria Darby-Walker, senior director at Citigate Dewe Rogerson, on getting into PR by accident, the importance of not leaving a void when communicating during a crisis and her [...]
Cardew Group forges transatlantic partnership
London-based corporate and financial comms adviser Cardew Group has joined forces with New York investor relations firm, Taylor Rafferty, to offer capital markets advice to [...]
Domino’s hands brief to Shine @ The Academy
Domino’s, the world’s leading pizza delivery company, has appointed Shine @ The Academy as its retained consumer PR agency in the UK. Shine @ The Academy, which [...]
DeVries SLAM promotes Pay With A Poem
DeVries SLAM is handling the UK PR for this year’s Pay With A Poem campaign, a global initiative from Viennese coffee roaster Julius Meinl, which celebrates World Poetry [...]
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