How Microsoft revolutionised its corporate comms with a brand newsroom
How Microsoft revolutionised its corporate comms without the mainstream media
It’s 2013, and Microsoft is about to do something that will change its corporate comms forever. Steve Clayton, the brand’s chief storyteller, has been writing an unusual story. It’s called 88 Acres: How Microsoft quietly built the city of the future – and he thinks it has legs. But despite the huge amount of time […]
Good Relations hires Henry Elliss to bolster content team
PR  and content agency Good Relations has appointed Henry Elliss as senior online strategist to enhance its content marketing team. Elliss will focus on senior client counsel [...]
Yellow Jersey wins corporate Trade Finance Solutions brief
As it launches in Europe, Yellow Jersey PR wins the corporate brief for US alternative finance lender, Trade Finance Solutions. The financial and corporate communications [...]
Opinion: Is today’s corporate affairs director tomorrow’s CEO?
Oskar Yasar, managing partner of Broome Yasar Partnership, explains why communications skills are so highly valued among today’s corporate leaders following the [...]
PR Case Study: Disastrous Best Man Speeches
When wedding accessory and stationery supplier Bride & Groom Direct wanted to enhance its online visibility and SEO, PR agency Search Laboratory devised [...]
Mischief appointed by Newmarket Racecourses ahead of its 350th anniversary
Mischief has been appointed as UK PR agency for Newmarket Racecourses as the venue celebrates its 350th anniversary. The agency will look to engage with a younger, more [...]
B2B Case Study: ‘Making Telegraph Hill tasty to the grocery sector’
To position ‘audience first’ ad agency Telegraph Hill to brands as a leader in the food and drink sector, Velvet PR initiated a campaign that utilised its [...]
PR Lions shortlist announced
The shortlist for the PR-focused award at Cannes Lions 2016 has been announced, and the list features 18 UK ad and PR agencies. Of those 18, the nominated PR agencies are: The [...]
Tulchan appointed by Hollywood Bowling Group
Tulchan has been appointed as retained PR agency by Hollywood Bowling Group. Tulchan will advise the company on its main market listing and will be providing subsequent [...]
Bell Pottinger wins Air France-KLM influencer brief for UK & Ireland
Bell Pottinger has been awarded a retained brief by Air France–KLM to collaborate with bloggers and social influencers in the UK and Ireland. The agency will work with Air [...]
Redleaf appoints Simon Hayes as director
Insurance comms specialist, Simon Hayes, is joining Redleaf Communications‘ senior team as director. Simon Hayes, said: “I am delighted to be joining such an ambitious, [...]
MHP to handle Kleenex UK’s social media
Kleenex has briefed MHP Communications, its retained PR agency, to handle its social media. The agency will now manage all aspects of Kleenex’s social channels, content [...]
Behind the Headlines with Guinness World Records’ Jakki Lewis
Jakki Lewis, PR director at Guinness World Records for the EMEA and APAC regions, on helping Ben Stiller break the record for longest selfie stick, her “weird” [...]
60 seconds with Kate James, Pearson
Kate James, chief corporate affairs and global marketing officer at Pearson, on why comms pros need a mentor, her recent trip to Jordan and why she regularly reads Racing [...]
Launch PR appointed by ‘Gut Week’ partners
Launch PR has been appointed by Gut Week’s partners to raise awareness of the importance of digestive health and educate the public. The month, the agency will start work on [...]
Yellow Jersey PR wins eg solutions
Yellow Jersey PR has been retained by eg solutions plc, a UK-based office software and services provider, to drive awareness of the company among the UK investment community. [...]
Meet Jim Holder, editorial director of What Car?
Gorkana has a few final places available for its exclusive breakfast briefing with Jim Holder, editorial director of the UK’s biggest car-buying brand, What Car?. With nearly [...]
Engine among PR agencies to win Health Lions
Engine’s Missing Type campaign for NHS Blood and Transplant is just one of the health campaigns involving PR to be awarded a Health & Wellness Lion at the Cannes Lions [...]
Award winning film studio appoints Alexander PR for new documentary
Alexander PR has been appointed by award winning film studio Eyeplugin, for its new fashion documentary ‘Anatomy of Style’. The agency has been briefed for pre on-site and [...]
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