Gorkana meets…Trinity Mirror

Samantha Cope, creative editorial director at Trinity Mirror, on the rise of content-driven partnerships, immersion sessions with PRs and keeping pace with phenomenal audience growth. You are creative editorial director for all Trinity Mirror’s portfolio of news brands – what does that actually mean? I work within a team called Invention. Working alongside the editorial […]

Gorkana meets…Sky News Entertainment Week

Amy Hitchcock, entertainment producer at Sky News, on launching a new programme, providing those water cooler moments and why you can be intelligent and still have a healthy appetite for showbiz. You’re the entertainment producer for Sky News’ half hour Friday night show, Entertainment Week, which launched in April – describe it in five words. […]

Gorkana meets…The Sun’s environment editor

Ben Jackson, environment editor at The Sun, on climate change, covering issues with a lack of fear and why PRs should avoid salami-slicing stories. You were appointed the paper’s first environment editor in early 2009 – tell us about your role… I keep our city editor Simon English in coffee and the consumer editor Dan […]

Gorkana meets…Yorkshire Post Newspapers

Rebecca Whittington, head of news for Yorkshire Post Newspapers, on driving digital content, retaining grassroots news and why PRs need to connect their pitch to the newspaper area. Firstly tell us about your role. I help co-ordinate the daily delivery of news for the Yorkshire Evening Post (YEP) and The Yorkshire Post (YP) both in […]

Gorkana meets…Adam Hay-Nicholls

Ahead of the Monaco F1 Grand Prix this weekend, Gorkana catches up with Adam Hay-Nicholls, motoring journalist and Formula One correspondent for Metro, on being the king of blags, dancing on superyachts and why Metro readers are catnip for F1 sponsors. You’re a freelance motoring, motor racing and travel journo as well as being Formula […]

Gorkana meets…The Scotsman Online

Patrick McPartlin, deputy digital editor at The Scotsman, on covering news during a momentous year for Scotland, why PRs are essential for feature content and playing up the Scottish angle in a pitch. You were appointed deputy digital editor of The Scotsman in February – how have things been going? It’s been going really well. […]

Gorkana meets…Evening Standard food editor

Victoria Stewart, food editor at the London Evening Standard, on balancing print and online content, why PRs should summarise press releases and her favourite London eateries. Being a food editor sounds like a dream job…tell us about your role. My job is to keep abreast of what is happening in London’s ever-changing food world, from […]

Need to Know: Esquire.co.uk

Sam Parker, deputy editor of Esquire.co.uk, on the redesign of the award-winning website, reaching half a million MUUs and what PRs can do to help with content. You moved over from BuzzFeed to Esquire last July. How’s it been going? Great thanks. When I arrived, my editor and our design team had just finished redesigning […]

Gorkana meets…ShortList Sport

Ben Isaacs, sports editor at ShortList, on playing tennis with Pete Sampras, the importance of access and exclusivity and why PRs with ideas for the World Cup 2014 should get in contact now. You’ve been in the role for nearly a month. How has it been going? Busy. I was already covering sport and fitness […]