Forster Communications wins Recycle for London

Forster Communications wins Recycle for London brief

Resource London has reappointed Forster Communications to promote Recycle for London for the next three years, following a competitive pitch.

The social change PR agency has worked with Recycle for London over the past year on a wide range of recycling, re-use and repair campaigns.

Forster will assist with campaigns and events including this week’s “Recycle Week” drive to highlight the benefits of household recycling by showing people what everyday waste can be turned into.

The agency is also raising awareness of 10 electrical repair workshops, called “Restart Parties”, happening across London until early December. These will show people how to fix household items, reduce waste and save money.

“We’re excited about what we can achieve over the next three years, as we work to help local authorities achieve a 65% recycling rate by 2030,” said Ali Moore, campaign manager at Recycle for London. “With Forster’s creativity and experience, we are confident we can keep finding ways to encourage Londoners to recycle more frequently and in the right way.”

Peter Gilheany, PR director at Forster Communications, added: “It is fantastic that we have the chance to carry on the work we have been doing in this vital area with Recycle for London, who have been a joy to work with.”

Forster’s previous contract with Recycle for London ran from June 2016 to May 2017 and generated 72 pieces of media coverage across broadcast, online and print media.

Related Posts
Opinion: How challenger agencies can compete with the big agency networks
Barbara Bates, global CEO at Hotwire, highlights the key areas where challenger agencies can go the extra mile to compete with their larger counterparts. For a long time in [...]
60 Seconds with The Academy co-founder Mitch Kaye
60 Seconds with The Academy co-founder Mitch Kaye
Mitch Kaye, co-founder of The Academy, reveals why he and Dan Glover started their second agency, how the pair work together and his love of AFC Bournemouth. What made you [...]
Discover how PR can move from evolution to revolution
At CommsCon earlier this month, we heard a range of fantastic speakers articulate their view of what comms professionals can do to improve their output. They encouraged their [...]
Brendon Craigie Tyto PR
Opinion: Why “PR” is having a renaissance
Brendon Craigie, co-founder and managing partner at Tyto PR, examines why PR professionals are once again adopting the PR moniker. The public relations industry is in the [...]