The Cult PR has been chosen to handle the PR for the London Evening Standard Food Month, which takes place in June.
Chefs, restaurants, hotels, food trucks, cafés, bars and more will participate and celebrate the best that the London food scene has to offer.
Fay Maschler, the London Evening Standard’s longest-standing critic, will also curate a list of her 50 favourite places to eat in London in 2017.
The centrepiece of London Food Month will be the Night Market, an outdoor dining experience held at a London park over 12 summer nights from 7 June.
This culinary celebration will also raise awareness around food waste and food hunger with The Felix Project – the official charity partner for the festival.
The Cult PR, which won the account following a three-way pitch, will be responsible for both on and offline PR campaigns, as well as social media activity, for the month-long, city-wide festival.
Charli Morgan, director at The Cult PR, said: “We are thrilled to have been appointed to represent London Evening Standard’s ambitious and delicious celebration of London, the culinary capital of the world.”
The full schedule of events and official partners will be featured in the London Food Month programme that will be distributed with the London Evening Standard on 2 May. Registration runs from 21 February to 22 March.