Torque wins EDAM Group account


Marco Ferrari

Automotive PR agency Torque Agency Group has been appointed by EDAM Group to support its PR and cross-channel communications activity.

Torque will be responsible for all external communications and media activity across EDAM Group.

EDAM Group is a credit hire service provider, which helps people who have been involved in traffic accidents. In addition to credit hire, its services include repair management, outsourced claims management and legal services.

Marc Lafferty, chief revenue officer at EDAM Group, said: “We are looking to grow the business and raise awareness in a number of sectors including fleet and motor trade. We chose to work with Torque because of its experience in these sectors as well as the broader industry, and we are confident of the value, knowledge and expertise the team will bring.”

Marco Ferrari, group director at Torque, added: “We are delighted to begin this partnership with EDAM Group. Working with such a forward looking and customer focused company is something we’re really excited about, and we’re eager to get started.”

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