Grayling will provide L&Q with PR, social media management and community engagement services.
Kathryn Ager, director at Grayling, said: “This is an incredibly exciting and ambitious development project which will transform an area of South East London. L&Q has an exciting vision for this development and I am thrilled they have chosen to work with Grayling to help bring that vision to life.”
Grayling was one of a number of agencies appointed to L&Q’s Sales & Marketing Framework earlier this year.
Olivia Moss, marketing director at L&Q, added: “The Quarry, Erith is one of our flagship developments and we are pleased to have chosen Grayling to promote this project. The proposal they developed to respond to the brief was both comprehensive and innovative – we are very much looking forward to working with them to make this development a huge success.”
The development will see the construction of at least 600 new homes, a primary school, community facilities and a 3.25 hectare ‘ecology area’. It will stand on the area of the old quarry in Erith, land that has remained unused and undeveloped for 40 years.