Weber Shandwick enhances creative team

Weber Shandwick London has brought in award-winning creative Janelle Feliciano from digital and social agency Deep Focus.

Pictured LtoR: Indy Selvarajah, James Nester, Janelle Feliciano and Luke Walker

Based in Weber Shandwick’s London office, Feliciano has been briefed to bolster its creative output and will focus on key digital and social clients across its consumer, corporate, healthcare, technology, and social impact practices.

She joins from ad agency Deep Focus London, where she launched Amazon Fashion in Europe with the body positive campaign, “I Wish I Could Wear”.

Prior to Deep Focus, Feliciano was at social agency Jam, where she worked with clients including Unilever, Nestle and Samsung.

While at Jam, she was behind “Tap to Give”, the world’s first charity turnstile which raised funds to provide clean drinking water for those affected by Typhoon Haiyan.

She launched her career at digital agency Weapon7, with the UNICEF campaign “Pinning their Hopes” – the first innovative charity campaign on Pinterest. And she was also selected by global creative leader Bob Isherwood to attend the 2014 Cannes Young Lions Creative Academy.

Feliciano has won awards at the New York Festivals, One Show, Creative Circle and Campaign Big Awards. On the side, she mentors young creatives for The One Club bootcamp and BIMA’s Digital Days.

In her new role at Weber Shandwick, Feliciano will report to UK and EMEA executive creative director James Nester, and work alongside creative directors Luke Walker and Indy Selvarajah.

Nester said: “I’ve been keen to recruit Janelle for a few years, she has buckets of talent and creative ambition. Her knack for social and influencer campaigns combined with the skills of the rest of the team here, will help us create more campaigns that explode free from their channels to become cultural.”

Feliciano added: “Throughout my career I have always preferred the road less travelled, doing things differently is what keeps creativity fresh and unexpected. Having experience in other communication disciplines, it makes sense to join such a globally recognised PR agency. I’m excited to work alongside James Nester and his team, to continue to create the innovative campaigns Weber Shandwick is known for.”

Related Posts
Aspectus promotes Tim Focas to capital markets lead
Aspectus names Tim Focas as capital markets lead
Financial services, energy and technology comms agency Aspectus has promoted Tim Focas to lead its capital markets sub-sector. Focas will be responsible for providing [...]
Milk & Honeys PR wins Liva Healthcare
Milk & Honey PR to promote NHS partner Liva Healthcare
Danish private healthcare firm Liva Healthcare has appointed Milk & Honey to promote its digital health platform in the UK. Milk & Honey PR will work to educate [...]
The Cricketer
Meet the Journalist: The Cricketer’s Huw Turbervill
Huw Turbervill, managing editor at The Cricketer, discusses the magazine’s loyalty to its readers and the upcoming Ashes series, including a score prediction. You’ve [...]
Formula E appoints CSM
CSM wins Formula E brief
Electric street racing motorsport series Formula E has appointed CSM Sport and Entertainment to handle its global and local PR following a competitive pitch process. The [...]
Copyright © 2017 Gorkana