APC appoints corporate comms manager

The Advanced Propulsion Centre (APC) has appointed Liam O’Neill as corporate communications manager. Torque Agency Group will provide ongoing support.

Liam O’Neill

O’Neill’s background in automotive communications includes a global technology and innovation storyteller role at Jaguar Land Rover. He will work with APC’s existing communications team to drive the organisation’s future strategy.

Torque, an agency that specialises in automotive and tech communications, will support APC’s mission to strengthen the UK automotive industry’s capability to develop low emission technology, and will help to raise the profile of the country’s automotive innovators at several international exhibitions.

Jo Evans, marketing and communications manager at APC, said: “Our role is to nurture the development of all areas of low carbon innovation in the UK, and to promote the great work this country’s industry does to international stakeholders. Appointing Liam and working with Torque will allow our communications to thrive at home and abroad.”

The APC provides access to £1bn funding to support the collaboration between organisations that have innovative technologies and companies that can bring them to market.

Marco Ferrari, group director at Torque, added: “In recent years we have developed a unique portfolio of clients working in innovative areas such as low emissions power trains, as well as connected and autonomous vehicles. We’re delighted to be applying this expertise to help APC develop its global communications.”

Recent projects funded by APC include the Ford plug-in hybrid (PHEV) Transit Custom, and development of McLaren’s next-generation internal combustion technology.

Related Posts
Jargon PR CEO Simon Corbett
Jargon PR to promote blockchain start-up adviser Chaineum
Chaineum, a firm that helps blockchain start-ups raise funds through Initial Coin Offerings, has enlisted Jargon PR to increase awareness of its brand and lead its UK PR [...]
Zeelo selects Diffusion to drive its UK PR
Zeelo selects Diffusion to drive its UK PR
On-demand coach service Zeelo has chosen Diffusion to handle its consumer, corporate and trade PR. A key part of Diffusion’s strategy is to educate consumers about Zeelo’s [...]
W to promote Loot
W to promote Loot’s current accounts
Digital current account provider Loot has appointed W to expand its user base and establish its profile in the UK. The agency will help to promote the brand and expand its UK [...]
Rob Flello joins Brevia Transport
Brevia Consulting has appointed Rob Flello as chairman of its Brevia Transport division, as well as a member of its advisory board.  He will oversee Brevia Transport’s work, [...]
Copyright © 2018 Gorkana