How to PR a ‘see now, buy now’ London Fashion Week
London Fashion Week has grown from an exclusive event which hosted previews of premium fashion lines months ahead, to an occasion where consumers can buy items “off the [...]
World Retail Congress: What PRs need to know
This week’s World Retail Congress (12-14 April) emphasised the need for retailers to create an all-encompassing experience for consumers as global sales slow and brand [...]
Harris Tweed briefs Portas
The Harris Tweed Authority has appointed creative comms agency Portas to work on a project for the Milan Design Triennale, which runs from 31 March to 12 September 2016. [...]