Specialist healthcare agency Pegasus has unveiled a new brand identity to mark a full year since its acquisition by Ashfield Healthcare Communications. Conceived by its in-house creative team, the new look signifies Pegasus’ successful integration with its parent company. Pegasus has received five ‘Consultancy of the Year’ awards over the past 12 months, and was […]
MHP is helping Palmer & Harvey, the UK’s largest delivered wholesaler, put the sides of its beige delivery vans to good use by transforming them into mobile billboards for missing persons’ charity Missing People. Campaign: Delivering Hope Client: Palmer & Harvey PR Team: MHP Timing: May 2017 – May 2019 Summary As the UK’s largest […]
Most UK communicators are now following the Committee of Advertising Practice’s guidelines for influencer marketing practices, a survey of 600 marketing and PR professionals has revealed. The research which was released today by influencer marketing platform Takumi, found that more than half (54%) of industry professionals now follow the guidelines, up from 37.5% in 2016. The […]
Global communications agency MHP has launched Delivering Hope, a new corporate social responsibility initiative for Palmer & Harvey, the UK’s largest delivered wholesaler. The campaign will tap into P&H’s network of more than 1,000 vehicles making upwards of 55,000 deliveries each week to extend the reach of Missing People’s publicity appeals. P&H will transform the sides […]
Clementine Communications has secured Metaxa’s UK PR brief following a successful re-launch event for Metaxa 12 Star at London’s Hoxton Hotel last October, with new brand ambassador, explorer Mike Horn. The London-based luxury lifestyle agency will handle Metaxa’s trade and consumer relations, increase brand awareness and facilitate interviews with the company’s senior spokespeople. Clementine Communications also […]
Glenmorangie has appointed Clifford French to activate its sponsorship of the 146th Open Championship at Southport’s Royal Birkdale Golf Club in July. The sports and entertainment agency will be working with professional golfer and Glenmorangie ambassador Justin Rose, who finished tied fourth as a 17-year-old amateur at Royal Birkdale in 1998. Clifford French’s integrated communications campaign […]
Motoring.co.uk has chosen Manchester-based PR agency Tangerine to publicise its re-branding project and manage its print and digital communications. Brand incubator Garage Soho spearheaded the creative development behind the new branding concept, and Tangerine will work closely with the team to bring it to life this summer. The website joins tech company Garmin on Tangerine’s motoring roster. The […]
Firefly has enlisted Clarity PR to handle UK communications for its range of portable vapourizers, created by ex-Apple designer Mark Williams and Silicon Valley entrepreneur Sasha Robinson. The agency will oversee Firefly’s UK communications strategy, including media relations, reviews, events, thought leadership and speaking opportunities. Baran Dilaver, Firefly’s COO and head of marketing, said Clarity […]
Invertex has hired London-based agency The PR Office to promote its scan-to-fit guided shopping experience platforms. The agency will spearhead a campaign to bolster the business’ media profile and raise awareness among key stakeholders in the retail space. Marc Cohen, The PR Office’s managing director, said: “We are delighted to add Invertex to our growing […]
The government has approved a new Public Relations and Communications Assistant apprenticeship for delivery from autumn 2017. It was developed by a group of 23 employers including Golin, Campaign Collective and the PRCA, and will replace the existing PR apprenticeship programme. The new apprenticeship puts greater emphasis on planning and evaluation and incorporates a broader range of […]