The Digital Marketing World Forum, which took place in London last week, hosted big players in the marketing and communications industry with speakers from brands including the BBC, Oxfam, TSB and GOV.UK. Gorkana has rounded up the three key takeaways for PRs from the two day conference. DMWF, formerly known as the Social Media World Forum, was […]
On June 23rd Britain took part in a momentous referendum to decide whether the country would remain within the European Union or not. 52% of the country decided to vote out. We have created an infographic mapping the social media buzz created by the EU referendum as the two campaigns fought head-to-head in the final […]
On the Queen’s 90th birthday, FleishmanHillard Fishburn helped to bring the public’s attention to the support the monarch gives to not-for-profit organisations all over the UK. The Patron’s Lunch also brought a party atmosphere to The Mall, other parts of London and beyond. Client: The Patron’s Lunch PR Team: FleishmanHillard Fishburn Timing: 12 June 2016 Objectives: On Sunday 12 […]
Global vehicle manufacturer, Nissan, has strengthened its global comms function with a series of promotions and hires. Sadayuki Hamaguchi, currently head of Nissan global corporate comms, has taken on the role of general manager and head of Japan comms. He assumes the position as part of a wide-ranging expansion of Nissan’s comms function and an increased […]
The Professional Darts Corporation (PDC) brought in Threepipe to work with sports sponsorship marketing agency Earnie to support the inaugural Unibet Champions League of Darts. Earnie and Threepipe will work together to drive ticket sales for the inaugural event, which will take place this September in Cardiff. The Unibet Champions League of Darts will see […]
Refresh PR will create and implement a communications campaign for UK taxi insurance broker, insureTAXI. The aim is to generate news stories and creative content for national and regional news sites in order to boost brand awareness, as well as the insurance company’s online presence. Laura Mashiter, founder and managing director of Refresh PR, said: […]
South-East Asian energy drink brand Carabao has selected W to lead its UK comms, as it gears up to launch a multi-million-pound UK marketing campaign and three-year partnerships with Chelsea FC and Reading FC. W has been briefed to deliver a PR campaign, bringing to life the brand’s “inclusive ethos” through consumer comms and sport sponsorship, as well as […]
MSLGROUP, Publicis Groupe’s global PR firm, has strengthened its UK consumer offer with a number of appointments, including Amber O’Connor as global and EMEA director and Carson Gray Elias as head of its Luxury and Lifestyle team. O’Conner joins to run existing and new accounts, both global and regional, across the MSLGROUP network. She has more than 20 […]
Art student, Chloe Abrahams, is the winner of Golin’s unconventional internship programme, which includes a two-month adventure. In an effort to encourage diversity among its applicants, Golin launched an ‘unternship’ that would reward successful candidates with a two-month trip, as well as a three-month office-based internship in one of its creative teams. Neil Kleiner, Golin’s […]
IT services and support company, Datcom, will collaborate with Shooting Star to deliver its PR strategy. Hannah Birdsall, marketing executive at Datcom, said: “I’m looking forward to working with Mike and the team at Shooting Star to deliver a combined marketing and PR approach that should see Datcom rightly seen as one of the county’s […]