In response to growth in the health tech sector, Hotwire has launched a new global health tech practice. Brendon Craigie, group CEO at Hotwire, said: “Every day we get the opportunity to work with businesses that are creating technologies that are changing the world for the better. Nowhere is this more the case than in health tech […]
Gorkana has a few final places available for its exclusive breakfast briefing with smart shopping and lifestyle content platform TBSeen.com next Thursday 7 July. TBSeen.com was founded earlier this year by TV and radio presenter Kate Thornton. With a focus on “savvy shopping”, Thornton curates a mix of shopping deals and content with brands and personalities […]
Global agency TK has been appointed by Melitta Professional Coffee Solutions to handle the UK launch of its new range of blended coffee, following a three-way pitch. Melitta Professional has briefed TK to handle its UK PR and marketing activity, and introduce the brand to hotel, restaurant and café market. TK will work to spread the […]
When PHA Media was enlisted to support Living Streets’ National Walking Month 2016 and change the behaviour of the general public, particularly among the middle aged, the agency developed a #Try20 campaign which called on people to walk at least 20 minutes per day. The results? More than 450 pieces of coverage and a five-fold increase in pledges on […]
Leading UK housebuilder, Avant Homes, has appointed MHP as its new financial PR agency.The team at MHP consists of chief executive of financial at MHP Andrew Jaques, director James White, associate director Giles Robinson and senior account manager Charlie Barker. Jaques said: “Avant is a high quality housebuilder with a fantastic story to tell and we are very excited […]
Eulogy has promoted Lucie Kaye to head of consumer, who takes over from Scot Devine, who is in a new cross-agency role as brand and innovation director. Kaye has been at Eulogy for six years, most recently as an associate director. She will now sit on Eulogy’s Operating Board, with responsibility for helping to build the […]
Leeds-based holiday comparison site, icelolly.com, has appointed MC2 to develop its marketing communications strategy.The brief requires MC2’s brand and corporate advisory teams to develop and deliver trade and B2B comms strategies to help raise icelolly.com’s profile. icelolly.com enables users to search and compare package holiday deals. Andrew Latham, chief executive at icelolly.com, said: “We are delighted […]
High performance cycle-wear brand stolen goat has brought in The Earned Agency to handle its global PR, as it looks to grow its international presence. stolen goat was founded in Belgium in 2012 to provide premium cycle clothing at affordable prices. The appointment is unusual for the cycle-wear brand, with stolen gloat operating a “lean” […]
Consumer technology PR and social media specialist Ranieri has been appointed by Gibson Innovations, a brand licensee of Koninklijke Philips NV, to handle the UK PR for the Philips, Philips Fidelio, Onkyo and Trainer audio brands. With a brief to help Gibson Innovations, which is part of Gibson Brands, achieve its aim to become the number one […]
Dan Masser joins LEWIS to head its new corporate communications practice. Masser, who joins from Blue Rubicon, will drive the growth and direction of the agency’s corporate offering. He will report to Giles Peddy, group managing director UK, at LEWIS. Prior to LEWIS, Masser was at Blue Rubicon for seven years, where clients included Heathrow Airport, […]