Yellow Jersey will act as financial PR adviser for Totally Plc, which manages outsourced services for the healthcare sector. Yellow Jersey director, Felicity Winkles, who will lead the account, said: “We are delighted to be working with Totally at such a progressive time in the company’s strategic development. Our remit will see us report direct […]
Bike brand Raleigh has appointed Conker Communications as its first PR agency. Conker, based in Didsbury, has been called upon to handle all PR and comms activity for Raleigh’s UK offering, with campaigns spanning both consumer and trade markets. The agency aims to target people who are new to cycling and will also support Raleigh’s Bike for […]
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana News. People News Trainline has appointed MSLGROUP London’s Victoria Biggs as European director of comms. She takes on her new role in August with […]
Jasmine Birtles, founder and editor of consumer finance site MoneyMagpie.com, talks to Gorkana‘s Ebunola Adenipekun about the site’s recent re-launch, why content needs to be all about making money and being the first site to write about how to cash in from buying lost luggage. You launched MoneyMagpie in 2007, describing it as “a go-to-site for money-making ideas […]
For public relations practitioners, says John Orme, senior partner and counsellor at Porter Novelli, Brexit necessitates careful risk management. Trying to understand who the key players are, he says, is the best way to predict and prepare for unforeseen circumstances. Is Brexit a precipitous leap into the unknown that redefines the nature of corporate risk, or […]
Spider has been chosen as the retained consumer PR agency for independent British craft gin brand Warner Edwards, and has won a brief to launch new London-based Neapolitan restaurant ‘O ver. Spider has been briefed to develop a comms campaign that will promote Warner Edwards as a quality craft gin. Activity will include consumer and trade PR, as well […]
FTSE 250 company, Northgate Vehicle Hire, has appointed Brand8 PR to help deliver its strategic business development plan. The Leeds agency is working closely with Northgate’s marketing team to devise and implement campaigns across traditional, digital and social media. Jonathan Pearce, Northgate head of marketing, said: “Brand8 PR has a distinct approach to public relations […]
Luke Budka, director at TopLine Comms, tells us the challenges SMEs face when it comes to PR, and what to keep in mind when looking to appoint an agency. The main PR challenge for SMEs? Time. But then that’s pretty much the main challenge for every SME when it comes to doing anything outside of the […]
Beattie is opening an office in Canada and claims its international expansion is a reaction to the recent Brexit vote. Laurna Woods, group managing director at Beattie, said: “We want to control our own destiny instead of waiting to see what happens when the UK pulls up the drawbridge on Europe. That means establishing our own international network, and […]
As the agency publishes its fifth annual Ketchum Leadership Communication Monitor (KLCM) study, Rod Cartwright, director, global corporate and public affairs practice, explains how it benefits Ketchum and its clients. This is the fifth year in a row that we have deeply explored consumer views from around the world on the relationship between effective leadership and communication. This […]