Why it
Why it’s time for CMOs to embrace PR and comms
What you’re about to read might sound like bad news. But for businesses that arm themselves with the right tools, it actually represents a huge opportunity just waiting to be realised. You see, consumer trust is falling across the board. Global research firm Nielsen reports that consumers now trust print, TV and radio ads less […]
Lynda Hamilton Comms gets recruitment brief
Edgar Stewart Selection (ESS), a professional services recruitment firm, has appointed Scottish consultancy Lynda Hamilton Communications to manage PR and marketing activity [...]
Belstaff hands global brief to W
British luxury lifestyle brand Belstaff has hired W as its retained global social media agency. W has been appointed to deliver content and engagement for Belstaff, with a [...]
The Kraft Heinz Company calls in The Hub
The Hub, a specialist foodservice and retail PR and trade marketing agency, has been appointed to handle the UK retail trade PR and comms for global food business The Kraft [...]
Two wins for Golley Slater PR
Golley Slater PR has won two PR briefs from pub operator New World Trading Company and quality assurance scheme Woodsure. The agency has been briefed to handle the consumer [...]
Kindred promotes first non-invasive pre-natal test
Diagnostics company Premaitha Health has handed Kindred a consumer PR brief to promote its flagship product, the IONA test, which is the first non-invasive pre-natal test to [...]
TopLine wins fintech accounts trio
Integrated digital comms agency TopLine has won PR briefs to work with investor platform Trendrating, cloud banking business RedCloud and SME financier Nucleus. TopLine will [...]
Case Study: Pulling Power – Giving Advanced Driving Courses “Sex Appeal”
When the Institute of Advanced Motorists wanted to enhance the appeal of its advanced driving courses among younger people, Tin Man came up with “Pulling Power”, [...]
Yellow Jersey hires financial PR specialist Winkles
Independent financial PR agency Yellow Jersey has appointed Felicity Winkles, formerly of St Brides, as board director. Winkles has some ten years’ financial PR [...]
Exact Ventures hires Liberty Communications
Exact Ventures, the market intelligence firm, has appointed digital marketing and communications agency Liberty Communications to raise brand awareness and revamp its website. [...]
Emperor acquires corporate agency Accrue Fulton
Communications and design agency Emperor has acquired Oxfordshire-based corporate agency Accrue Fulton, a specialist in corporate comms, branding and reporting. Accrue Fulton, [...]
EdenCancan promotes Mischa Joslin
Lifestyle PR agency EdenCancan has promoted Mischa Joslin to associate director. Having joined the agency in February 2015 as a senior account director, Joslin will help shape [...]
Coloplast briefs Stand Agency on “taboo” health subject
Coloplast has appointed Stand Agency to deliver a campaign to “get the nation talking” about the subject of constipation. Coloplast specialises in providing [...]
Lansons handles Metro Bank LSE listing
Lansons advised Metro Bank on its successful listing on the London Stock Exchange last week. Metro Bank raised £400m through a private placement to existing and new [...]
New comms lead at the Department for Business, Innovation and Skills
Sam Lister, the Department of Health’s comms director, is moving to the Department for Business, Innovation and Skills (BIS) as group director of comms. Lister has spent the [...]
Behind the Headlines with LEWIS’ Ranj George
Ranj George, head of consumer at LEWIS UK, on why agencies need to get better at valuing their staff, the need to love, live and breathe PR to succeed, and how he dreams [...]
JFA Systems appoints Rooster PR
JFA Systems, a travel reservations systems provider, has appointed its first PR agency, Rooster PR, to push its UK media launch. Following a competitive pitch, Rooster is [...]
Poundland briefs FleishmanHillard Fishburn
Retail chain Poundland has hired FleishmanHillard Fishburn to handle its consumer PR and social media following a competitive pitch. The new arrangement is put in place this [...]
JPES appoints Miles Donohoe as director
Comms consultancy, JPES Partners has hired Miles Donohoe to join its expanding London team as director. Donohoe will join JPES’ management team and will have responsibility [...]
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