The cuckoo in the nest

When individuals have more influence than the organisations they represent Following her well received speech at the Golden Globes, there was widespread speculation that Oprah Winfrey may run as a Democrat candidate in the 2020 US presidential election. The rationale is that we are living in an age where having a personal brand is important. […]

A new media reformation?

He has an orange complexion and an odd hairstyle. He is an outsider who has taken on the establishment of the most powerful nation in the world. He has embraced new media platforms to directly communicate to the population using language that cuts against political correctness and resonates with ordinary people. His rhetoric has led […]

Is Fake News…fake news?

So it’s official, ‘Fake news’ is the ‘word’ of 2017. Well, according to Collins who have named the term ‘word of the year’, stating that usage has increased by 365% since 2016. Indeed, earlier in the year Cision produced a white paper on the subject featuring views from a variety of communications professionals, but the […]