Emily Luscombe, a former deputy MD of Bell Pottinger’s Engage division, has joined Golin as deputy managing director in its London office.
Reporting to Bibi Hilton, Golin’s London MD, Luscombe will oversee the agency’s corporate, B2B and technology teams and be responsible for its key operations.
Prior to joining Golin, Luscombe oversaw Bell Pottinger’s employee engagement programmes and led key client relationships for the firm in sectors including financial services, industrials and the built environment.
Golin’s former head of corporate, Nick Bishop, is moving to the newly created role of head of corporate strategy. He will oversee strategic consultancy, corporate narrative development and reputation management services for key Golin clients.
“Emily is a highly respected and experienced leader,” said Hilton. “Her combination of deep knowledge in the fields of corporate and B2B comms along with hands-on experience of building and leading integrated teams will play a key role in driving further growth and award-winning work in 2018.”
Luscombe added: “Golin is doing inspirational work that is really pushing the boundaries of communications – and are rightfully getting widespread recognition for it. I’m delighted to have the opportunity to work with Bibi and the leadership team to help them build on this further.”