Airangel, a hospitality wifi provider, has engaged Skout to create a PR programme that will support its new growth strategy, increase channel-based sales and enter markets such as the expanding private rentals sector.
The agency is also developing integrated content and PR campaigns for Cleardata UK, a document management company.
Finally, Skout recently delivered a targeted campaign promoting CORETX’s IT lifecycle management services and re-launching its facility in Kent.
Claire Lamb, director at Skout, said: “Over the last 12 months we’ve invested heavily in promoting our B2B technology expertise and it’s great to see this starting to pay off in the form of business growth.
“We have an amazing heritage in the B2B tech PR sector, which we’re now seeing more and more technology companies taking advantage of as they seek an integrated PR and marketing approach to not just to build their brand – but support lead generation, digital marketing and SEO.”
- Pictured: Claire Lamb