PR news in brief

This week’s PR news in brief (24-28 July)

Here is a round-up of the essential PR stories, people news and account wins that have been announced over the past week.

Account wins

Samsung NEXT, Samsung’s international investment arm dedicated to scaling early-stage technology companies, has engaged Ballou PR to support the launch of its European operations in the UK, Germany and France.

Grace Foods has appointed Red Brick Road as its integrated PR agency to reboot its Aloe Vera Drink, under the new brand name, Say Aloe, following a competitive pitch.

LDR CREATIVE has been appointed to launch Vintry & Mercer, a new hotel in the heart of the City inspired by London’s historic trading guilds.

Corrporate finance firm Livingstone Partners has appointed Rostrum as its retained PR agency, with a brief to raise the profile of the Livingstone brand within the UK market.

RADA in Business, the commercial subsidiary of RADA (Royal Academy of Dramatic Art), has appointed PR Agency One to raise awareness of its communication skills training for business leaders and teams.

Not-for-profit PR enterprise Jolly Good Causes has been chosen to provide press and communications support to London tech company, Sideways 6.

Tech PR and marketing firm Cohesive has secured the influencer relations brief for security and data protection specialist Barracuda.

Tangerine has been appointed to handle communications for ecobuild’s 2018 construction industry show, following the agency’s successful 2017 campaign.

People news

Freud Communications has appointed Arlo Brady as its new CEO. Brady joined freuds in 2006 as special adviser to the late Lord Philip Gould, before building up the consultancy’s corporate practice and becoming managing partner in 2011.

Richard Suchet, former Sky News and LBC journalist and broadcaster, has joined Portland’s corporate group as an account director specialising in reputation management.

Midlands-based marketing agency HROC has appointed former WPR consumer director Marie Carter as its PR director.

Financial communications agency EM has expanded its financial PR and IR team with the appointment of former Bloomberg emerging markets reporter Maria Levitov and Polyus Gold’s Dmitry Zhadan.


The Juice Academy, a social media apprenticeship launched by Tangerine Communications in 2013 to create digital marketing career opportunities for young people, has been named a Chartered Institute of Marketing Accredited Training Centre.

CIPR Awards

Full service Midlands-based marketing agency Gough Bailey Wright has been shortlisted for the CIPR PRide Awards in the Best Media Relations and Property PR categories.

Aberdeen-based Tricker PR has been shortlisted in the Not For Profit, Low Budget and Scottish Outstanding Small Public Relations Consultancy of the Year categories at the CIPR Scotland PRide Awards.

Muckle Media has been shortlisted for six CIPR Scotland PRide awards, including: Outstanding Public Relations Consultancy, Best use of Media Relations, Arts, Culture or Sport Campaign, Consumer Relations Campaign and Corporate and Business Communications Campaign.

You can find the full CIPR Pride Awards shortlist here.

  • Pictured: Arlo Brady, new CEO at freuds
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