Pagefield appointed by data consultancy Ctrl-Shift

Ctrl-Shift has selected Pagefield to handle the promotion of its Personal Information Economy 2016 conference, an annual event which will take place next week (29 September).

Ctrl Shift conf 1

Personal Information Economy 2015

Pagefield will supply the specialist business consultancy with media relations and social media support.

This year’s Personal Information Economy event will feature the first public speech by new information commissioner, Elizabeth Denham, as well as talks by Facebook (a Ctrl-Shift client), Suncorp, Barclays, the BBC and O2.

The one-day conference will bring together brand innovators and strategists, technology pioneers, entrepreneurs, policy makers and regulators to discuss what it takes to build trust with consumers in the personal data economy.

Jane Fields, chief marketing officer at Ctrl-Shift, said: “While still in its early days, the Personal Information Economy holds huge potential for businesses and consumers, because it is based on trust. Our conference is a must for businesses who want to survive and thrive in the new digital age. We are delighted to have the expertise and experience that Pagefield bring to drive awareness of this important area.”

Oliver Foster, managing partner at Pagefield, added: “With concerns around online privacy increasingly front of mind for consumers, we are excited to help Ctrl-Shift tell its story and celebrate the unique and pioneering work it does. This comes on the back of a number of tech briefs Pagefield has received this year and will enable us to grow our credentials in the digital economy working alongside some of the world’s most dynamic businesses.”

Related Posts
Aspectus promotes Tim Focas to capital markets lead
Aspectus names Tim Focas as capital markets lead
Financial services, energy and technology comms agency Aspectus has promoted Tim Focas to lead its capital markets sub-sector. Focas will be responsible for providing [...]
Bristol City Council at CIPR South of England and Channel Islands PRide Awards 2017
Bristol City Council wins top prizes at CIPR PRide awards
Bristol City Council took home two highly coveted gold awards at Friday’s Chartered Institute of Public Relations PRide Awards for the South of England and Channel Islands. At [...]
PR News in Brief
This week’s PR news in brief (13-17 November)
Here’s our round-up of essential PR news stories and features from the past week, including the winners of the CIPR Midlands PRide awards, account wins for Hills Balfour and [...]
Laureus World Sports Awards appoint Clifford French
Clifford French to promote 2018 Laureus World Sports Awards
Laureus World Sports Awards has appointed Clifford French to implement a UK comms and influencer strategy to promote its 2018 ceremony in Monaco. Following a competitive [...]
Copyright © 2017 Gorkana