Cocoon, the smart home company and all-in-one security system, has chosen Bite as its UK brand communications agency following a competitive pitch. Bite will handle Cocoon’s comms activity, providing support in the run up-to Christmas and leading media relations and momentum-supporting press office activities. “We wanted an agency that could hit the ground running and […]
From Twitter’s falling popularity to the dawn of a new breed of “social journalist” – Cision’s 2017 Social Journalism Study is packed with insights to help communicators build great relationships with journalists. It’s essential knowledge for anyone in the UK PR industry. So, Canterbury Christ Church University’s Kristine Pole (pictured right), the study’s co-author, outlined […]
Communications agency ComCorp has appointed Yves Romestan, the Walgreens Boots Alliance global comms chief, as its executive vice president. Alongside Charles de La Rochefoucauld, the agency’s chairman and founder, Romestan will oversee the entire scope of its communications, media and opinion offerings. He will also play a key role in the agency’s international development. “The […]
Erin Salisbury, senior project manager at Ketchum Global Research and Analytics, says PR measurement is essential for identifying the best opportunities, optimising campaigns and demonstrating success to clients. How far would you agree that PR measurement is the key to proving the value of earned media and driving industry growth? PR and communications measurement is […]
W has appointed Mark Perkins, the man behind the acclaimed NHS ‘Missing Type’ blood donor campaign, to the newly created role of executive creative director. Perkins (pictured, left) will arrive from MHP Communications where, as creative director, he played a key role in earning more than 75 awards. These include three Cannes Lions, six PR Week […]
Weight loss brand LighterLife Fast has appointed Clarion Communications to oversee consumer and trade comms for its LighterLife Fast and Light Bites brands, following a six-way pitch. The six-figure contract will see Clarion support the UK roll-out of Light Bites, the company’s first move into the healthy snacking market. It will also raise awareness of […]
The University of Manchester has appointed Down at the Social to drive awareness of its chemistry department’s achievements over the past two years. The PR and social media specialist will promote a YouTube video series dubbed CAMERA (Chemistry at Manchester Explains Research Advances) across the science and education communities online. Visual experience specialist Dreamscope TV […]
Lloyds Banking Group has appointed Grant Ringshaw, a former Citigate Dewe Rogerson executive director, as director of media relations. He will report to Fiona Laffan, Lloyds’ group corporate communications director, and starts next week. At Citigate, Ringshaw advised many high profile UK and international companies in financial services and worked on M&A, IPO and special […]
A select group of senior communicators gathered in London yesterday to discuss how insight and measurement technology is helping agencies tackle the biggest challenges facing PR today. Representatives from 16 agencies including Bite Global, Good Relations, Grifco and Hills Balfour met with the Cision team for an intimate roundtable breakfast in The Gherkin. At the top of […]
Ruth Yearley, Ketchum‘s insight and strategy director, will give her take on how communicators should combine science and creativity at an exclusive Cision event next Thursday (19 October). Meeting a select group of communicators in an intimate venue at London’s Courthouse Hotel, she’ll outline how she believes PRs can make the most of the data-driven insights that are […]