Comms consultancy Text100 has appointed Lee Devine and Adam Selwyn as creative directors for its Asia Pacific and North America hubs, respectively. Devine (pictured above) will be responsible for the day-to-day leadership of Text100’s APAC creative work and building its regional creative hub, which provides clients with design, digital and film production services. He will be based […]
Earned media is perfectly positioned to solve the biggest challenges senior marketers face. It generates qualified prospects, identifies potential leads and engages customers at the right place and time. By rights, communications should play a far more prominent role in the marketing mix. The reason it doesn’t can be summed up in just three words: lack […]
It’s A Monthly Thing, home to menstrual product subscription box brands Pink Parcel and bettybox, has appointed Tin Man as its PR and comms agency for 2018. Tin Man is tasked with driving awareness for both brands to increase subscriptions and pave the way for a new, more powerful narrative around periods. It will deliver a […]
Former Brands2Life directors James Boyd-Wallis and Guy Corbet have launched a communications consultancy called Fourteen Forty. Named after the year the printing press was invented, the founders say Fourteen Forty will help businesses “connect in better ways with the range of people, influencers and interest groups on whom their success depends”. Boyd-Wallis will lead the […]
Turkish Airlines has appointed M&C Saatchi PR as its retained communications partner in the UK, following a competitive pitch. M&C Saatchi PR will handle the airline’s consumer and corporate communications, with a focus on showcasing its continued growth and success. It will support the brand’s major sponsorship properties, new route launches, products and service innovations. […]
For earned media to grow as rapidly as the paid and owned media industries have expanded, communicators need to embrace measurement. Yet, many in PR still don’t see why measurement is so important. For them it’s about adding up how many people your coverage reached. Or else, they think it’s about guessing what an equivalent amount of […]
Appliance manufacturer Hoover Candy Group has appointed Antony Peart to the newly created position of director of brand and communications. He will work alongside the company’s UK marketing teams and Gianpiero Morbello, its Italian-based head of brand strategy and identity, to implement corporate and brand comms strategies. Peart will oversee comms and advertising campaigns across the group’s […]
Time is running out to claim your place at Cision’s exclusive breakfast media briefing with Francesco Guerrera, Dow Jones’ head of Europe, and Chris Newlands, editor of Financial News. Places are filling up fast – and with just two days to go, this could be your last chance to register for Wednesday’s event (25th October) where the audience […]
Here’s a round-up of the essential PR news stories that have been announced over the past week – featuring Threepipe, the new Cate Blanchett film and highlights from the PR Week Awards. Account wins London-based comms agency Margaret will manage the UK press campaign for the release of Manifesto, a feature film starring Cate Blanchett […]
The CIPR PRide Awards season is now in full swing, with 2017’s regional champions being crowned at ceremonies in Scotland, Northern Ireland, Anglia, Thames and Chiltern. Smarts Communicate dominated last Friday’s Northern Irish ceremony, taking home seven Golds including ‘Outstanding Public Relations Consultancy’ and ‘Best Use of Media Relations’. The event also saw wins for JComms, Navigator […]