Hunter Ruthven, editor of Real Business and Business Advice talks to Ben Spencer about championing young companies, promoting innovation across the board and asking PRs to cut out the jargon. Business Advice focuses on providing advice to “micro businesses” in the UK. Why target this market? While we’d been serving the SME community for nearly […]
Alfred has been chosen to handle press office activity and comms advice by photo printing company CEWE UK. The agency is to help grow CEWE UK’s CEWE PHOTOBOOK and CEWE Photoworld brands in the UK market. Alfred will run all UK press office activity, as well as support projects throughout 2016 with the aim to raise […]
The National Museum of the Royal Navy has appointed Flagship Consulting to provide a consumer PR campaign for Portsmouth Historic Dockyard, home to the HMS Victory and Mary Rose. Flagship, which won the account for a year-long programme following a pitch, will raise the profile of Portsmouth Historic Dockyard as a whole. However, it will promote […]
Commonwealth Games England (CGE) is offering the opportunity for a brand to become the lead partner for England’s Commonwealth Games team for the first time in its 85-year history. In a statement from Commonwealth Games England, the organisation claimed this is a “unique opportunity” for a brand to align with Team England and support its programme […]
In a special Gorkana webinar this week, Red Consultancy MD Emily Morgan and Gorkana’s head of insight Paul Hender explained how to write a prize-winning AMEC Award entry ahead of the final entry deadline on 26 February. In order to write a ‘killer’ campaign entry for AMEC, Morgan and Hender believe it’s important that PRs don’t […]
TruTravels, a specialist operator offering group experiences for backpackers and young travellers, has briefed travel specialist Hume Whitehead to handle its PR activity in the UK and Ireland. The agency has been handed a consumer and trade PR brief to raise brand awareness of TuTravels, drive visitation to www.trutravels.com and enhance the operator’s position as a leading […]
One of the UK’s largest outdoor advertising companies, JCDecaux, has brought in Propeller PR to raise its profile and awareness of its data and digital offering. After winning the TfL bus shelter concession and launching Dynamic, a digital creative hub, JCDecaux wants to focus on boosting its digital offering. Dave McEvoy, JCDecaux marketing director, said: […]
Accountancy firm Haines Watts has appointed Man Bites Dog to develop a long-term integrated comms and marketing programme focused on SME business owners. The consultancy completed an in-depth messaging project for Haines Watts in 2015, profiling prospects and current clients to create the company’s audience profile. Man Bites Dog will work with the firm to build […]
Aspectus has bolstered its financial services practice with the appointment of Mattison PR’s Julian Wadley as account director. Wadley will service Aspectus’ existing accounts as well as work on expanding the number of financial services clients. He joins from Mattison PR. He said: “I’m excited to join such a successful and forward-thinking agency. Financial services businesses want an […]
Financial services PR specialist Greentarget has hired Edelman’s Louise Hood and FleishmanHillard’s Matthew Thomas. As associate director, Hood will work alongside the senior team on Greentarget’s key financial and professional services accounts. As an associate director at Edelman, she played a central role in growing the business’ UAE corporate and financial practice. Prior to this, she ran major […]