Rule 5 has won a competitive pitch to promote the Cycle Show, the UK’s “premier event for the cycling industry”, which takes place at Birmingham’s NEC from 22 to 25 September. The Cycle Show showcases the latest bikes and accessories from leading bike brands, alongside a dedicated area for cycling holidays and a large retail […]
4media Group agencies Stature PR and 4mediarelations have been selected by Tourism Fiji to handle its UK press office and promote the launch of a new exhibition showcasing Fijian art and culture. Stature PR will be Tourism Fiji’s retained agency, with a brief to engage with journalists and bloggers, and encourage visitors to the islands. […]
Travel PR agency Little Black Book Creative has relaunched under the new name Traveltappers, marking a shift in focus to SEO PR, and brought in British Airways’ former consumer PR manager, Tracy Long, as a PR specialist. Traveltappers’ catchline, “Travel PR for the Google age”, is part of a shift in focus to the role […]
Planning ahead is key, particularly when it comes to anticipating corporate and other crises and impact on reputation, as Gorkana’s recent White Paper on Crisis Communications showed. John Orme, Senior partner and EMEA crisis counsellor with Porter Novelli, thinks that war gaming, Game of Thrones and the ever-resourceful Chinese warlord Sun Tzu have useful lessons […]
Portland has hired Dr Brendan Murphy as a director to establish and grow its medical education offering. Murphy will be part of the health management team. He joins Portland after four years at Nucleus Global, where he was director of client services at Articulate Science. Portland has also hired Rachel Maconachy as account manager. She […]
PR and social media agency Wolfstar has forged a partnership with creative visual firm Seventy1 Digital to enhance its video offering for clients. Its activity kicks off with content to mark the 200th anniversary of Portmeirion Group’s Spode Blue Italian design. Portmeirion Group handed a brand awareness brief to Wolfstar in March to raise the […]
Cambridge University Press’ former global head of PR, Adam Tuckwell, has joined specialist PR and content agency MobasEngage as head of PR. Tuckwell will head up the PR and content agency, which is part of creative marcomms firm Mobas Group. As well as leading the MobasEngage team, he will continue to serve as chair […]
When hen and stag party brand Red7 Leisure wanted to enhance its market share, Red Hot Penny came up with a PR and SEO campaign to leverage the popularity of emojis by creating “The World’s First Mankini Emoji”, as well as blow-up doll and beer goggle symbols… Campaign: The World’s First Mankini Emoji Client: Red7 Leisure PR Team: Red Hot Penny Timing: November […]
UK-based travel company Olympic Holidays has hired TippetPR on a one year communications brief which encompasses trade, consumer and digital activity. TippetPR will look to develop greater brand visibility for the travel agent as it looks to increase sales through online and offline channels. Carl Catterall, head of marketing and communications at Olympic Holidays, said: […]
Hotwire has been appointed as the European PR agency for Nuance, a business providing voice and language tools for both businesses and consumers. The agency will work across the UK, France, Germany, Italy, Spain and Benelux after winning a competitive four-way pitch. Hotwire is set to deliver an integrated campaign across earned, owned and digital communications […]