Legal agency Byfield Consultancy is going through management changes as managing director Gus Sellitto becomes chief executive and majority shareholder. Byfield’s chairman Richard Elsen is selling part of his shareholding in the business but will remain a board member, shareholder and director at Byfield and act as senior counsel. Byfield has also appointed the former chairman of Blue […]
Casualwear brand 8DIX has chosen Coffin on Cake PR to handle its fashion consumer and trade comms activity in the UK. The 8DIX brand, which is named after renowned German painter Otto Dix, has already been presented internationally in London, LA and most recently at Berlin Fashion Week, where it previewed its first ready-to-wear collection. Coffin […]
Jessica Dixon, director, B2B and corporate, at Spider PR, on being a fan of “reactive opportunities”, where she first showed off her persuasive comms skills and why age is just a number. Before I reach the office in the morning, I’ve already… I’m an early bird and so mornings are my most productive time. I […]
Ted Baker Footwear has handed a brand awareness brief to Aduro Communications, which marks the official launch of the agency’s new fashion and beauty division. Aduro has been briefed to drive awareness of the Ted Baker Footwear brand through a media relations programme that will cover news generation and product placement combined with consumer and […]
Financial PR and IR consultancy Vigo has been retained by Coms plc – a provider of technology and services for ‘smart’ buildings and commercial spaces – to advise on capital markets communications. Vigo’s Jeremy Garcia, Ben Simons and Fiona Henson will lead the account team. Garcia, director at Vigo, said: “Coms is at the forefront […]
British luxury glove brand Gizelle Renee has selected Publicasity to represent its AW16 collection within the UK market. Publicasity will work with Gizelle Renee to promote its hand-crafted products through media engagement and press events. The agency aims to drive brand awareness and sales by promoting the quality of product, the hand-crafted message and […]
Flood Re, a national reinsurance scheme which enables those in high flood-risk areas to access more affordable flood insurance, has brought in Hanover Communications to handle its PR and public affairs. Hanover has been briefed to work closely with Flood Re’s chairman, chief executive and senior business representatives to ensure a high degree of public […]
Joules, the British clothing designer and retailer, is using Hudson Sandler to handle PR as it pursues an initial public offering on AIM. The company was founded in 1989 and has 96 stores in the UK and Republic of Ireland as well as a growing presence in North America and Germany. It is expected to […]
As Aspectus explores a service model incorporating more animated videos, infographics and cartoons, Alastair Turner, the agency’s Global CEO, explains how delivering PR is driven by three major factors and continues to grow and evolve. PR is all about engaging an audience and changing people’s attitudes or behaviour. To achieve engagement, we persuade through creative communications. That […]
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana News. Pitch Wins The Lifestyle Agency has been appointed to handle the PR for Roger Daltrey’s limited edition Champagne, which is being launched to […]