The Proactiv Company-owned skincare brand Proactiv+ has appointed Label PR to manage all UK influencer outreach, publicity and social media for the brand, following a competitive pitch. Proactiv+ targets breakouts of spots and pimples on skin. Previous brand ambassadors include Jorgie Porter, Olivia Munn and Julianne Hough, as well as Justin Bieber, Katy Perry and […]
Golin has launched a new initiative called Golin B&B for its next intake of interns. It aims to help reduce the barrier of London housing costs by providing a paid flat-share for their first month, followed by a 0% loan for a deposit and first month’s rent in the capital. The launch comes as London Mayor […]
Stephen Benzikie, former MD at Bell Pottinger corporate and financial, has launched new strategic consultancy Hydra. Prior to his role at Bell Pottinger, Benzikie led Edelman’s financial practice. He said: “Hand pick the best practice heads from leading agencies, add well-known comms directors from global companies and offer them as a single team of top advisers from […]
Susie Hackett, the former head of communications for pharma company Roche, has been appointed head of corporate comms at Mundipharma International Limited. In her new role Hackett will build and lead a team that will work to boost Mundipharma’s brand, strengthen comms capabilities across its network of independent associated companies and support the future strategic […]
Peanut butter brand Whole Earth has appointed Hope&Glory as its retained consumer brand agency, following a communications review. Whole Earth, which is owned by Wessanen UK and reaches its 50th anniversary this year, is looking to raise awareness of peanut butter as an excellent source of natural protein and fibre. Hope&Glory has been briefed to position […]
To launch Innis & Gunn’s new India Pale Ale, Manifest London sent a hitchhiker on a gruelling 5,000 mile journey from Edinburgh to India, using only the Scottish brewer’s latest beer as currency. Campaign: Sending Innis & Gunn IPA to India Client: Innis & Gunn PR Team: Manifest London Timing: August – October 2016 Budget: £4,000 […]
Kevin Roberts, the former Saatchi & Saatchi chairman and CEO, has joined UK creative communications group Beattie. As chairman, Roberts will coach the senior team and help grow Beattie and its ‘Only’ brands internationally. His experience includes leadership roles at Saatchi & Saatchi Worldwide, Publicis Groupe, Lion Nathan, Pepsi-Co and Procter & Gamble. Laurna Woods, […]
Kirsty Leighton, former MD at Hudson Sandler, has launched new agency Milk & Honey PR. Leighton, who has worked in senior comms roles at Edelman, Text 100, Waggener Edstrom and Orange, said: “I’ve spent many a year fantasising about setting up my own agency.” Leighton’s experience has predominantly been in the corporate space. She added: […]
Cognito associate director Charlie Morrow has relocated to the financial PR and marketing firm’s APAC headquarters in Singapore, where he will be a member of the region’s leadership team. Morrow will oversee some of Cognito’s key financial services PR clients, focusing initially on asset management, banking, market structure and fintech. Cognito has offices in New York, […]
Hotwire has been selected as the UK and US comms agency for flatshare website . Launched in the UK in 2004, SpareRoom claims to be the UK’s biggest roommate site (and third biggest real estate site overall). It has since made its roommate-finding service available across the US, with a particular focus on key cities […]