Dave King, CEO at digital reputation and intelligence firm Digitalis Reputation, on why online reputation management (ORM) is more important than ever. Google loves negative content, so five years from now we will all look worse online despite press releases, media relations, interviews, thought leadership pieces and social media engagement. Like so many sensationalist opening […]
Scooter brand Micro Scooters has appointed Cow PR as its retained UK PR agency, following a four-way pitch. Micro Scooters was founded in Switzerland by Wim Ouboter in 1999, who was voted the 9th best toy inventor of all time in the ToyNews 2016 Inventors Workshop survey. It went on to be launched in the […]
MHP Communications is holding its annual awards, which celebrate the UK’s best young journalists, on 25 May 2017. The awards will be presented by former ‘30 to Watch’ Gold winner Sophy Ridge who has gone on to become an established media industry name. Free to enter, the only entry criteria is that nominees must be under the […]
Speed Communications’ former managing partner, Nasima Hussain, has joined sport, fitness, wellbeing and tech specialist Promote PR as managing partner. Hussain has more than 20 years’ experience in PR and comms across sectors including health and wellbeing, beauty, entertainment and FMCG. With previous senior roles at agencies including Bray Leino, Grayling and The Communications Store, […]
M&C Saatchi and M&C Saatchi PR have teamed up with charity Surfer’s Against Sewage to put the problem of single-use plastic waste “on the map”, and raise awareness of the growing issue of marine litter. Surfers Against Sewage, one of the key pressure groups behind the introduction of the 5p plastic bag charge, is rebranding […]
W Communications has acquired Newcastle-based GluePR and renamed it W North, as the agency looks to provide its clients with “a view outside of the London bubble”. Christian Cerisola, GluePR founder, will lead W’s new “northern powerhouse”. W said that the need for a more northerly-focused capability had been growing across the agency’s client base and […]
Hotwire has been selected as the UK integrated comms agency for Newsflare, an online video news platform for user generated video content. After a six-way pitch, Newsflare has chosen Hotwire to spearhead its consumer and B2B communications in the UK. The team has been tasked with positioning Newsflare as the home of quality user generated video content […]
The BBC and Buzzfeed joined Weber Shandwick at an Advertising Week Europe event on Monday (20 March) in a session titled: “Navigating the New Abnormal: A Brand Survival Kit in a World of Fake News”. The panel comprised Danny Whatmough, head of social, EMEA at Weber Shandwick, Vivian Schiller, editor-in-chief at Weber Shandwick, James Montgomery, director, digital […]
Your bite-sized update on the latest people news and moves to be featured on Gorkana News. Manifest appoints Neil Hallmark to UK MD Neil Hallmark, who first joined Manifest in 2013, has been promoted to MD at the independent comms agency, with responsibility for its UK operation. Milk & Honey hires client director New agency […]
Frank has been chosen to deliver a PR and SEO campaign and influencer outreach programme around the launch of mobile gaming app ‘Nonstop Chuck Norris’, which is due for release in late April. The game, which is being released by German-based publisher Flaregames, follows-up on last year’s Nonstop Knight, an action game designed to be attractive and […]