BBC veteran Adam Batstone on the best aspects of his new role as director of digital at MHP, what leads to a successful digital strategy and journalists behaving badly. You spent 20 years as a journalist for the BBC, what has the jump to PR been like? An interesting and occasionally traumatic experience – The BBC gets […]
Bryan Glick, editor in chief at Computer Weekly, an online B2B publisher of IT-related news and jobs, and a TechTarget publication, talks about the publication’s shift from print to digital and describes the ideal working relationship with PRs. Can you summarise Computer Weekly‘s readership in one sentence? We write for anyone involved in making technology decisions […]
Autocar has identified the top 100 British women working in the automotive sector, with Fiona Pargeter, head of global PR comms for Jaguar Land Rover, taking the comms category. The initiative, Great British Women in the Car Industry, was created to celebrate the role of women in the automotive industry at a judging day held jointly with […]
Instinctif Partners has hired Ian Allison to head up the International Engagement design team as strategic creative director. Allison, who joins from Bell Integrated Communications, will work closely with global creative director, Richard Pemberton. Instinctif has made four senior hires to its International Engagement practice this year, including Allison. It has recently expanded its presence […]
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on Gorkana News. People News TalkTalk enhanced its external comms team with the appointments of Sky’s Coralie Frost as media relations manager, Nickelodeon UK’s Maxine Sackey […]
TalkTalk has enhanced its external comms team with the appointments of Sky’s Coralie Frost as media relations manager, Nickelodeon UK’s Maxine Sackey as consumer PR manager and Bupa’s Lauren Young as CSR lead. Frost was previously a PR executive on Sky’s Content PR team, where she was responsible for planning PR strategies across channels and […]
As education conferences kick off for the year, with The Telegraph Festival of Education and the British Education Studies Association (BESA) conference just passed and the British Educational Research Association (BERA) conference to come in September, Mango Marketing’s managing director, Sue Murray, discusses the opportunities for PRs in the education sector. Over the past two […]
Following a special advisor role at the Office of the Mayor of London, Joe Mitton has taken up a senior consultant position at political lobbying specialist, PLMR. Mitton divulges the motivation behind his move agency-side, the differences between British and Australian political communications and he reveals his favourite city. Which news outlets do you regularly read? I devour my copy […]
Healthcare marketing comms agency Onyx Health has boosted its team in the North East through the appointment of three new hires. Trevor Pill, formerly marketing and design manager at nutrition brand Pharma Nord, joins as client campaign manager, Alex Gandhi, who joins from London-based Red Door Unlimited, takes up the role of client account manager and Ryan […]
W Communications has this week launched a new agency division, W Influencer, as it looks to bring the benefits of “earned advocacy” to a wider range of brands. W Influencer will focus on recruiting unpaid support from influencers, believing that “influence” derives from authority in context and not just popularity and total reach. The agency argues […]