Hamish Thompson, managing director of Houston PR, explains how the space theme runs through the fabric of the agency, sending a press release into orbit and how Houston juggles its diverse client list. To celebrate your rebrand to Houston you launched a press release into space. Who came up with the idea and how on […]
Shawbrook Bank has appointed specialist financial service agency MRM to help raise awareness of its personal loans proposition. MRM will launch a media relations and digital campaign to help the bank to disrupt the use of teaser rates in the personal loan market. The campaign is aimed at educating consumers and calling for greater transparency […]
PTA membership charity Parentkind has appointed the PHA Group to oversee its brand transformation following a competitive pitch process. The agency will support the organisation with proactive PR and public affairs strategies as it transitions from its former identity of PTA UK. Beth Andlaw, PHA’s head of third sector, will lead the account. She will […]
Investment trade body The Investment Association (IA) has appointed Anisha Patel as head of communications and Hannah Marwood as head of government affairs. Joining the association’s corporate affairs team, the pair will be tasked with boosting the asset management industry’s profile with consumers and policymakers, as well as helping to protect, promote and enhance its […]
Lynda Redington, co-founder of Another Word with Nichola Mughal, explains why the pair started their own agency, their successes and challenges so far and ways in which communicators can be better at phone pitching to journalists. What made you and Nichola want to start your own agency? We’d both spent our entire careers in big […]
Lisa Smosarski, Stylist’s editor-in-chief, detailed how the brand is using its voice to highlight issues affecting its readership at an exclusive Cision media briefing on Thursday. Appearing alongside Anita Bhagwandas and Arabella Greenhill, the title’s beauty director and fashion director respectively, Smosarski outlined how Stylist produces content to satisfy its “time-poor, thought-rich” female audience at Weber Shandwick’s offices […]
The Rugby Football Union (RFU) has appointed Frank to handle its ongoing PR in the build up to this year’s HSBC London Sevens event at Twickenham in June. Frank will deliver a PR strategy designed to raise awareness and drive ticket sales for the two-day event. It won the London Sevens brief for a second […]
Adam Mack, UK CEO at W, discusses the agency’s commitment to its work with the Campaign Against Living Miserably (CALM) and what he hopes the campaigns achieve. Unless you’ve been on a digital detox over the past week, you’ll have probably seen the incredible Project 84 campaign launched by the Campaign Against Living Miserably (CALM) […]
White goods manufacturer Miele has appointed Skout to handle its UK B2B integrated comms brief, which will feature a series of PR, digital marketing and social media campaigns. The agency will use a “natural storytelling” approach to offer the media stories promoting the benefits of Miele’s products, as well as reinforcing the company’s quality standards. […]
Here’s a round-up of the week’s essential PR news and features, including an interview with Forbes Europe’s Alex Wood, Cision’s EMIA present Abe Smith’s involvement in a keynote AMEC debate and the new communications director at Conde Nast. Thought leadership Paul Hender, Cision’s head of insight, outlines how the best charities use measurement to maximise the […]