The latest news, emerging themes and interviews from the 2016 AMEC Summit
The 2016 AMEC Summit is taking place in London on the 15th and 16th June and is the biggest conference on PR and measurement in the world.
Gorkana is proud to be headline sponsor and the theme this year is ‘Making Metrics Matter – Taking Measurement Mainstream’ which addresses the issues that communications professionals all face in making measurement part of our routine and objectives.
In our latest White Paper, written ahead of the summit – we explore exactly what analysis and measurement means in PR and comms, how to implement a measurement programme and what benefits should you look for, and expect, from doing so – and you can download a copy here.
This year, we’re excited to be covering the summit from every angle, and have a dedicated AMEC hub where you can check out all the latest interviews from key speakers as well as blogs and interviews from the event.
Make sure to keep an eye on our YouTube channel for videos as they come in…