Career:

2008 – Gorkana, Consumer Director (UK)
2001 – Consolidated, Associate Board Director
2000 – Le Fevre Communications, Account Director
1997 – Suncorp Metway, Communications Officer
1995 – McLisky Young PR, Consultant
1990 – KT Journalism, Journalist

Education:

Bachelor of Arts (double major in journalism), University of Queensland

Interests:

What did you want to be when you were a child?
100m sprinter

What was the best advice you received from your parents?
Don’t let anyone ever tell you you can’t do something

Who is/was your best James Bond?
I don’t like James Bond, I’m an Indiana Jones kind of girl

If you could have dinner with anyone, who would it be with and why?
Rupert Murdoch – the stories he could tell

What’s your perfect weekend?
A weekend in Australia filled with afternoon naps and long runs with Martin and my friends and family

What language would you like to be fluent in and why?
Italian so I could have proper conversations with people in Sicily, my favourite holiday place

What profession do you regret not pursuing?
Radio producer

What do you demand in your colleagues?
Attention to detail and listening skills

If you could change one thing about PR what would it be?
People who think they’re good at PR because they get a piece of coverage in a trade publication. PR is about strategy, messaging and sustained campaigning, not random bits of coverage

Finally – On each line are two choices – pick one….