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Journalist Breakfast Briefings

EXCLUSIVE events for Gorkana clients, our regular breakfast briefings with leading journalists allow PRs to learn about a particular publication and discover how to maximise opportunities for coverage.

Our panel discussions, thought-leadership events aimed at senior communications professionals, provide a forum to share best practice and discuss the key issues facing the PR industry.

forthcoming

Breakfast Briefing with The Daily Telegraph

February 10, 2012

On Friday 10 February we will be holding a breakfast briefing with The Daily Telegraph.

We will be joined by Consumer Affairs Editor James Hall who was appointed to his role last year, after several years as Retail Editor, having started at the paper in 2004.

Recently, James has been writing about topics such as age descrimination, unemployment and the decline in those saving for retirement, but will be sharing with us other areas he’s interested in writing about in the future and where he feels PRs can feed in.

We look forward to hearing from James about the consumer stories he covers, any changes that he may have implemented and how he prefers to work with PRs.

Briefing with BBC Newsnight

February 8, 2012

On Wednesday 8 February we will be holding a briefing with BBC Newsnight, kindly hosted by Berwin Leighton Paisner?

Newsnight is the BBC’s flagship news and current affairs programme, noted for its in-depth analysis and often robust cross-examination of senior politicians. Shown on BBC 2 , Monday to Friday, it is the only place that has daily in depth discussions on business and economics.

Over the years, Newsnight has broken countless stories, produced ground-breaking and policy-shifting films, and delivered many memorable interviews making it a must see for viewers during the week.

Samantha McAlister, Planning Producer and Deputy Editor Shaminder Nahal will be talking about their working day and how PRs can help them ensure they have the calibre of guests that reflect the breadth and depth of business in the UK.

Apologies but this event is heavily oversubscribed and we are unable to accomodate any further registrations. A link to full footage of the event will be available on this page, which we hope you find useful and of interest.

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On Thursday 2 February we held a breakfast briefing with The Sun.

Both newly appointed to their roles Consumer Editor Daniel Jones and Sunemployment Editor/Consumer Writer Jane Hamilton discussed the importance of consumer news to The Sun and the paper’s careers page.

The Sun is one of Britain’s most famous and iconic newspapers reaching over 2.5 million* people every day and we are delighted to be joined by two of their most senior journalists.

We heard from Dan and Jane about their new roles, the types of stories they like to receive and how they prefer to work with PRs.

*ABC December 2011 (The Sun newspaper excluding online)


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Breakfast Briefing with FHM

January 31, 2012

On Tuesday 31 January we held a breakfast briefing with FHM.

We were delighted to be joined by Editor Joe Barnes, Deputy Editor Dan Jude and Fashion Director William Barnes.

FHM is the UK’s biggest men’s lifestyle media brand, reaching a monthly audience of 2.6 million (magazine, website and social media). Under a new editor and senior editorial team, the brand is moving in an exciting new direction, repositioning itself as the middle-market men’s lifestyle magazine for British men in their 20’s and early 30’s.

The magazine has four new editorial pillars: sex and relationships, pop culture, style and ‘the experience’.

We heard from Joe and his team about the type of content they are looking for and how they like to to work with PRs.

>>Watch The FHM webcast, filmed by Visual Media

>>Watch a short interview with Dan Jude, filmed by Visual Media

Breakfast briefing with FT Trading Room

January 11, 2012

On Wednesday 11 January we held a breakfast briefing
with FT Trading Room, kindly hosted by the London Stock Exchange.

We were joined by Jeremy Grant, Editor of FT Trading Room; a web offering that provides a single source of intelligence for trading, exchanges, clearing, settlement, financial markets regulation and trading technology.

Watch the video footage from the event, filmed by Visual Media:

FT Trading Room – Introduction to the breakfast briefing from Gorkana Group on Vimeo.

FT Trading Room – main interview from Gorkana Group on Vimeo.

FT Trading Room – Q&A from Gorkana Group on Vimeo.

Kindly hosted by

Breakfast Briefing with BBC Technology

December 9, 2011

On Friday 09 December we held a briefing with Rory Cellan Jones, BBC Technology Correspondent, kindly hosted by the Institution of Engineering and Technology

Rory Cellan-Jones is a BBC lifer having joined the organisation in 1981. Rory has taken an interest in all aspects of consumer technology and now covers stories that concentrate on the cultural and commercial impact of the internet for all of the BBC’s news outlets. He has also established himself as one of the BBC’s most well regarded tweeters.

It was great to hear from Rory about his time at the BBC, what he thinks will be the next big thing in technology and the impact of social media on journalism today.

Kindly hosted by IET Logo

>>Watch The BBC Technology webcast, filmed by Visual Media

Breakfast Briefing with The Daily Telegraph

December 7, 2011

On Wednesday 07 December we held a breakfast briefing
with The Daily Telegraph, kindly hosted by Commerzbank Corporates & Markets.

We were joined by City Editor Richard Fletcher, one of the UK’s most preeminent business journalists. Richard has looked after The Daily Telegraph’s business section since 2009 and has a weekly City Editor’s column that goes out on a Wednesday.

Richard discussed the latest key economic and business issues and explained how the Telegraph’s integrated newsroom works.

Kindly hosted by Commerzbank logo

>>Watch The Daily Telegraph webcast, filmed by Visual Media

Breakfast Briefing with marieclaire.co.uk

December 1, 2011

On Thursday 01 December we held a breakfast briefing with marieclaire.co.uk.

marieclaire.co.uk is the UK’s biggest fashion glossy online and the number one destination for fashion, beauty and celebrity news. It is essential daily viewing for the intelligent, fashion-savvy woman.

We were joined by Editor Helen Russell who discussed the digital plans for marieclaire.co.uk and how she and her team work with PRs.

>>Watch the marieclaire.co.uk webcast, filmed by Visual Media

Breakfast Briefing with Woman

November 22, 2011

Woman Gorkana Breakfast Briefing

On Tuesday 22 November we held a breakfast briefing with Woman.

Woman relaunched in May to fill a gap in the market for a positive and aspirational magazine for grown up women aged 35+. The new-look magazine inspires women to try new things – whether it’s the hottest new nail varnish shade, wearing a new season trend or experimenting with a different recipe.

We were delighted to welcome Editor Karen Livermore, Consultant Lifestyle Director Kath Brown, Fashion Editor Caroline Baxter and Beauty Editor Katie Corcoran who spoke about the revamped publication and how they like to work with PRs.

>>Watch the Woman webcast, filmed by Visual Media

Breakfast Briefing with The Economist

November 15, 2011

The Economist Gorkana Breakfast Briefing

We held a breakfast briefing with The Economist on Tuesday 15 November, hosted by Allen & Overy LLP

We were joined by Daniel Franklin, Executive Editor of The Economist and Editor of The Economist’s annual publication The World in….

From May 2010 Daniel has also been The Economist’s Business Affairs Editor, responsible for the newspaper’s coverage of business, finance and science.

Daniel shared his views on what The Economist is looking for in a story and how best to get in touch.

Kindly hosted by The Economist Breakfast Briefing hosted by Allen & Overy

>>Watch The Economist webcast, filmed by Visual Media

Breakfast Briefing with MailOnline

November 11, 2011

Mail Online logoWe hosted a briefing with MailOnline on Friday 11 November.

MailOnline is currently Britain’s number one newspaper site and the second largest in the world*. It recently attracted 24.5 million UK unique browsers and 75 million global unique visitors per month.

Its profile is younger than it’s print counterpart and its dynamic, addictive content and a highly pictorial, easily navigable format are part of the reasons for its success. MailOnline’s Managing Editor, Sarah Graham joined us to talk us through her award-winning site.

>>Watch the Mail Online Breakfast Briefing, filmed by Visual Media