Opinion: What is PR for and how do we know if it works?
Xanthe Vaughan Williams, director and co-founder at Fourth Day PR, discusses the findings of the agency’s second Purpose of PR Report. People often ask what PR entails – [...]
Rocket Software hands B2B PR brief to Fourth Day
Rocket Software has appointed Fourth Day PR as its UK PR agency, following a competitive review. Rocket Software helps companies run critical infrastructure and business [...]